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Creative Writer Job Description

A creative writer constructs various copies for a range of audiences. They are usually passionate about creative ideas and can express these ideas with clarity. Creative writers complete books, scripts, essays, or any other copy for clients and typically work on a freelance basis or for an organization.

Creative Writer Job Description Template

We are looking for a creative writer with a keen eye for detail and the ability to thrive under pressure. The creative writer will be constructing copy, both long and short-form, for a number of different audiences. You must be able to work well on your own and as part of a team. Any changes suggested by our editors should be timeously implemented. The creative writer should know how to strike a balance between quality and quantity.

To be successful as a creative writer, you should constantly strive to hone your skills and view any feedback session as a learning opportunity. An outstanding creative writer should read widely and be comfortable sharing their work. You should also be able to follow both written and verbal briefs, and be able to meet deadlines.

Creative Writer Responsibilities:

• Conducting research before and during the writing process.
• Preparing material for assignments, which includes planning, outline, and synopsis.
• Conducting thorough fact-checks before submitting any work.
• Ensuring the logical flow of all writing produced.
• Attending feedback sessions and making revisions suggested by the client, publisher or editors.
• Attending training sessions and workshops as required.

Creative Writer Requirements:

• A degree in writing, communication, language, marketing, or similar.
• Evidence of writing experience (links to published work would be advantageous).
• Critical reading and thinking skills.
• An interest in current events and a general thirst for knowledge.
• Resilience and the ability to accept constructive feedback.
• Basic computer skills.
• A growth mindset.

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Writer job description, freelance writer job description, copywriter job description, content writer job description, writer interview questions, creative writer interview questions, copywriter interview questions.

Creative Writer Job Description [Updated for 2024]

In the world of storytelling, the spotlight on creative writers has never been brighter.

With the proliferation of digital media and online platforms, the demand for creative minds who can craft, enhance, and captivate audiences with their narratives grows stronger.

But let’s peel back the layers: What’s truly expected from a creative writer?

Whether you are:

• A job seeker trying to understand the essence of this role,
• A hiring manager sketching out the ideal candidate,
• Or simply intrigued by the realm of creative writing,

You’re in the right place.

Today, we present a customizable creative writer job description template, designed for effortless posting on job boards or career sites.

Let’s dive right into it.

Creative Writer Duties and Responsibilities

Creative Writers craft original written content often for books, articles, scripts, blogs, and other types of media.

They may also be responsible for editing their own work or that of others.

Their duties and responsibilities often include:

• Developing unique and engaging story ideas
• Creating compelling characters and settings
• Writing, editing, and revising work to improve clarity, flow, and structure
• Researching to ensure authenticity and accuracy of details
• Collaborating with editors, illustrators, and other writers
• Meeting deadlines and writing under pressure for assignments
• Submitting work to editors for input and approval
• Keeping up with the latest writing trends and news
• Adapting writing style for different genres or audiences
• Utilizing social media and other platforms to promote their work

Creative Writer Job Description Template

We are looking for a talented and detail-oriented Creative Writer to produce compelling and original content.

Creative Writer responsibilities include conducting thorough research on various topics, generating ideas for new content types, and proofreading articles before publication.

Our ideal candidate is familiar with producing online content and has an eye for detail.

Ultimately, you will ensure our company’s web pages and social media channels are filled with inspiring, informational and appealing content that resonates with our audience.

Responsibilities

• Research industry-related topics and trends
• Develop original content for fiction, nonfiction, and short stories
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
• Proofread and edit content for errors and inconsistencies
• Edit and polish existing content to improve readability
• Conduct keyword research and use SEO guidelines to increase web traffic
• Identify customers’ needs and gaps in our content and recommend new topics
• Create compelling headlines and body copy that will capture the attention of the target audience
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed

Qualifications

• Proven work experience as a Content Writer, Copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Excellent writing and editing skills in English
• Ability to meet deadlines
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Knowledge of SEO and web traffic metrics
• BSc in Marketing, English, Journalism or related field
• Health insurance
• Dental insurance
• Retirement plan
• Paid time off
• Professional development opportunities

Additional Information

• Job Title: Creative Writer
• Work Environment: Office setting with options for remote work. Some travel may be required for team meetings or research purposes.
• Reporting Structure: Reports to the Content Manager or Creative Director.
• Salary: Salary is based upon candidate experience and qualifications, as well as market and business considerations.
• Pay Range: $40,000 minimum to $65,000 maximum
• Location: [City, State] (specify the location or indicate if remote)
• Employment Type: Full-time
• Equal Opportunity Statement: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
• Application Instructions: Please submit your resume, a cover letter outlining your qualifications and experience, and a portfolio of your published articles to [email address or application portal].

What Does a Creative Writer Do?

Creative Writers are professionals who create compelling written content across a variety of genres.

They could be working independently, for publishing companies, or in advertising, media, or other industries requiring creative content.

They conceptualize, write, edit, and proofread text, producing works such as novels, short stories, poetry, essays, articles, scripts, and other creative pieces.

They could also develop content for websites, magazines, blogs, and social media platforms.

Creative Writers are often tasked with researching and understanding the subject matter to write in a manner that appeals to their target audience.

They also brainstorm and develop storylines and characters, ensuring they are engaging and relatable.

In some roles, they might work closely with editors and other writers to revise and refine their work based on feedback.

They often have to meet tight deadlines and juggle multiple projects at once.

In addition to writing, they may also be involved in the publishing process, submitting their work to publishers and literary agents, and sometimes even marketing their own work.

Creative Writers use their skills to evoke emotions, convey complex ideas, or simply entertain, making every piece of their writing a unique product of their imagination.

Creative Writer Qualifications and Skills

A successful creative writer must have certain qualifications and skills that align with the job role, including:

• Exceptional creativity and a strong ability to generate original ideas for content and narratives.
• Excellent written communication skills to convey stories, ideas, and information in a clear and compelling manner.
• Strong command over the English language, grammar, vocabulary, and idiomatic expressions.
• Research skills to develop accurate and authentic narratives, characters, and settings.
• Ability to handle criticism and feedback constructively, and willingness to revise and adapt work as required.
• Strong attention to detail to ensure the accuracy and consistency of written material.
• Good time management skills to meet deadlines and manage multiple writing projects simultaneously.
• Ability to work independently and self-motivate, as well as collaborate with editors, publishers, and other writers.
• Familiarity with different writing styles, formats, and genres to cater to various platforms and audiences.
• Proficiency in using writing tools and software like MS Word, Google Docs, or related software.

Creative Writer Experience Requirements

Creative Writers generally need to have a strong background in writing, which can be gained through a degree in English, journalism, communications or a related field.

These academic programs provide students with a solid theoretical understanding of the art and craft of writing.

While formal education is beneficial, practical experience is crucial in this field.

Entry-level candidates might have gained experience through contributing to their college literary magazines, online blogs, local newspapers, or even self-published works.

Internships at publishing houses or literary agencies can also provide invaluable experience for aspiring Creative Writers.

These roles provide insight into the publishing process, and often involve tasks such as proofreading, editing, and content creation.

Creative Writers with 2 to 3 years of experience may have a portfolio of published work, whether that be articles, short stories, or even a novel.

They may have also gained experience in conducting research, creating outlines, and developing characters and plotlines.

Those with more than 5 years of experience will likely have a substantial body of published work.

They may have worked on a series of novels, a collection of short stories, or a range of articles and blog posts.

They might also have experience in managing projects, mentoring less experienced writers, and collaborating with other professionals such as editors and graphic designers.

In addition to practical writing experience, some roles may require experience with specific software or platforms, such as Microsoft Word, Google Docs, or even more specialized software like Scrivener or Final Draft.

Creative Writer Education and Training Requirements

Creative Writers typically have a bachelor’s degree in creative writing, literature, journalism or a related field.

The bachelor’s degree programs often include courses in various genres of writing, including fiction, non-fiction, poetry, and scriptwriting.

They also cover literary theory, editing, and publishing.

Some positions, especially those in academia or high-level writing roles, may require Creative Writers with a master’s degree in creative writing or a related field.

Many Creative Writers also pursue workshops, online courses, or residencies to further hone their craft.

These opportunities can provide intensive, hands-on training and feedback from established professionals in the field.

Additionally, writers may choose to gain certification in specific areas such as technical writing or grant writing, depending on their career goals.

Being published, either through a reputable publisher, in literary magazines, or self-publishing, can also be a crucial element of a Creative Writer’s training and portfolio.

It demonstrates their writing ability, discipline, and understanding of the literary marketplace.

Continued learning and skill development are vital in this field, as styles and trends in writing are continually evolving.

Creative Writer Salary Expectations

A Creative Writer typically earns an average of $61,240 (USD) per year.

The actual salary may vary based on factors such as years of experience, geographical location, and the specific industry in which the writer is employed.

Creative Writer Job Description FAQs

What skills does a creative writer need.

Creative Writers need to have excellent written communication skills along with a strong command over language and grammar.

They also need to have exceptional creativity and the ability to generate innovative ideas and concepts.

A good creative writer should possess research skills to ensure accuracy and relevance of their content.

Time management and organizational skills are also important as they often have to work on multiple projects with strict deadlines.

Do Creative Writers need a degree?

While a degree in English, Journalism, Creative Writing or a related field can be beneficial, it’s not always necessary.

Many successful Creative Writers are self-taught or have gained their skills through various writing experiences.

However, having a degree can provide a writer with valuable knowledge of literature, form, and language.

What should you look for in a Creative Writer’s resume?

When reviewing a Creative Writer’s resume, look for a strong portfolio of work that showcases their writing skills and creativity.

Experience in various writing forms such as scripts, short stories, novels, or essays can be beneficial.

Also, any background in the industry or subject matter that your project involves could be a plus.

Finally, don’t forget to assess their technical skills such as proficiency in writing software or SEO knowledge.

What qualities make a good Creative Writer?

A good Creative Writer is imaginative, resourceful, and curious.

They should have the ability to tell a compelling story and engage the reader.

Patience and persistence are also important qualities, as the writing process can often involve numerous revisions.

They should also be open to feedback and willing to make changes to their work to meet the project requirements.

Can Creative Writers work remotely?

Yes, Creative Writers can often work remotely as their work typically involves writing, researching, and editing tasks that can be done from anywhere with a reliable internet connection.

This flexibility allows them to draw inspiration from different environments and work during their most productive hours.

However, they should also have good communication skills to stay in touch with their team or clients effectively.

And there you have it.

Today, we’ve unfurled the scroll on what it truly means to be a creative writer.

And guess what?

It’s not just about weaving words.

It’s about building captivating narratives, one sentence at a time.

With our go-to creative writer job description template and real-world examples, you’re ready to take the leap.

But why halt the journey here?

Delve further with our job description generator . It’s your essential tool for meticulously crafted job listings or for fine-tuning your resume to absolute perfection.

Every sentence is a fragment of the larger narrative.

Let’s script that narrative. Together.

Reasons to Become a Creative Writer (Play with Words, Play with Worlds!)

How to Become a Creative Writer (Complete Guide)

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The Editorial Team at InterviewGuy.com is composed of certified interview coaches, seasoned HR professionals, and industry insiders. With decades of collective expertise and access to an unparalleled database of interview questions, we are dedicated to empowering job seekers. Our content meets real-time industry demands, ensuring readers receive timely, accurate, and actionable advice. We value our readers' insights and encourage feedback, corrections, and questions to maintain the highest level of accuracy and relevance.

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15 Creative Job Description Examples for Inspiration

Want to grab the attention of the best candidates? Attracting top candidates (and convincing them to apply for your open positions) starts with accurate, creative job descriptions .

Just ask the more than half   of job seekers who say the quality of a job description influences their decision to apply. Or think about the potential candidates who spend just 49.7 seconds skimming a job description before deciding whether it’s a good match.

An effective job description is a big part of what attracts the right candidates to your business these days, as it provides them with what they want to know and paints a picture of the day-to-day experience in the role and your organization.

If you think your job description templates and ads could use some TLC, take a look at these creative job description examples to set you on the right track.

TL;DR — Key Takeaways

• How do you write a good job description ? Let candidates know what you expect from them, such as their skills and responsibilities, and what they’ll receive in return, such as the salary range and other benefits.
• What do they want to know before applying ? They’ll look for info on your company culture, work flexibility, and leadership, for instance.
• Reviewing great job description examples can help you craft more compelling posts that are short and simple and speak to candidates directly to boost their chances of applying.
• Once you’ve got qualified candidates hooked, assess their true skills and capabilities with Toggl Hire’s role-specific skills tests . And quickly pick out the best-fit candidates for the role.

How to write a great job description

Filling any open role usually starts with creating a job description and sharing it with potential candidates via a job posting . Depending on the role and how urgent the need to fill it is, hiring teams might find a creative job description online to copy, paste, and post.

However, most good job description examples we see are personalized to each role and company. They outline what skills, experience, and qualifications you’re looking for, the duties the successful candidate will be responsible for, and other core components like the role’s salary and benefits.

A great job description grabs the attention of qualified candidates to the degree that matches what the applicant is looking for.

To increase your application rate and quality, aim for clear, scannable job descriptions that share a basic understanding of what candidates want to know.

For instance, including the salary today for most roles is a must, and listing the benefits and perks can help you attract higher quality candidates who know what they deserve out of a role.

While publishing creative job descriptions is nice, what’s most important is that your message connects with more candidates who are a good match. Plus, a more targeted job description could also help streamline your recruitment funnel as there are fewer unqualified applicants entering the funnel.

A well-crafted job description opens the door for a successful hiring process. Once you’ve piqued candidates’ interest with your job ad, showcase your company culture with an attractive careers page and screen candidates with a quick and effective application form. Source

What do candidates really want to know before applying?

Your job description needs to get to the point if you want to make a connection with applicants. While candidates search for different things in a role, there are a few common elements most want to know before they apply for a job, such as key responsibilities and working options.

They’ll search for info to support their job choices, such as:

• Competitive salary : Does your business actually offer a competitive salary, or are you just saying that in your job posting? If you do, state it clearly. According to SHRM,  4 out of 5 job seekers think salary is the most important aspect of a job posting, followed by the benefits package.
• Company culture and values : Do your company’s values and culture match theirs? Does your company live its culture, or is it just a list of values printed on an office poster?
• Career growth and development opportunities : They want to know they’ll be able to grow their knowledge and skills in a new position. Per Forbes, 46% of Millennials and 42% of Gen X rate growth opportunities as the second most important element of their work.
• Diversity : Candidates may be looking for diversity in the form of gender, age, or ethnicity, for instance. According to a BetterUp study, 76% of job seekers rate diversity as a very important factor when applying for jobs.
• Flexibility: Offering flexible work options such as remote and hybrid working is essential today. In fact, 80% of employees these days consider the availability of flexible work arrangements when evaluating job offers.
• Purpose: What role does your company play in society? Does your purpose come across clearly? Or is it just talk and no real action?
• Good leadership : Candidates often search review sites like Glassdoor for CEO reviews. They want to know whether your company has ethical leadership.
• Mental health support : The World Health Organization (WHO) reports that “an estimated 12 billion working days are lost every year to depression and anxiety at a cost of US$ 1 trillion per year in lost productivity”. With that in mind, it’s clear why candidates want to know your company cares about their mental well-being.

💡 Learn more about the importance of mental health at work in this WHO fact sheet .

Common job description mistakes to avoid

Part of writing a great job description is knowing what not to do so you don’t lose good candidates before they even apply. Here are a few things companies writing the best job descriptions avoid:

• Not disclosing the salary for the role
• Creating a super long job description with no bullet points
• Being vague on the job’s responsibilities
• Being too rigid in your job requirements section with the required skills, experience, or qualifications
• Not checking or correcting any spelling or grammatical errors

Luckily, the best way to learn how to write a killer job description is through examples. And we’ve got plenty of those for you!

15 creative job description examples

These impactful and creative description examples from companies like OpenAI, Tesla, and Nike should help you get a feel for what candidates are actually looking for when scanning job boards these days.

1. Keep it simple

Go easy on the jargon, buzzwords, and meaningless words — they’ve got no place in your job titles and descriptions. If the language is straightforward, you’ll avoid causing candidates confusion or frustration. Ideally, do a check over your copy for these kinds of words and remove them.

2. Keep it short

No essays or novels, please. Nobody is going to read all of that text. If you’re not using bullet points and writing very long descriptions instead, candidates will lose interest and close your job post. They’re probably browsing through stacks of other job boards and ads, so make sure yours is scannable !

Here’s a short and sweet job administrative assistant post that covers all the essential information.

3. Get straight to the point

Don’t bury the lead — grab their attention in the first few sentences. That way, you can stop the ‘scroll’ and engage them so they read to the end of your job description and hopefully click Apply.

Here’s a great job description example by Canva for an experiential marketing manager position that grabs your attention from the get-go.

4. Speak to your candidates directly

Communicate in a direct and conversational way by using the word ‘you’ instead of ‘the preferred candidate.’ That way, you make the job description feel more personal , and the candidate feels more valued.

Take a look at this great example of using ‘you’ by DeepMind for an assistant to the VP of product management job posting.

5. Share “internal” info about teams and projects

Offer some insight into the bigger picture. For instance, explain the goals of the team they’ll be joining and their current projects. For a technical role in particular, this could pique the interest of the right candidate and increase their likelihood of applying.

This OpenAI job description for a Full-Stack Developer, Communications & Design is a good example of what this looks like when done right, as it shares important details about the team and their goals.

6. Share your purpose and company mission

Many of today’s job seekers are looking for a job with a purpose . Companies that communicate their vision, mission, or purpose in a clear, inspirational way in their job description connect with candidates’ aspirations. As a result, they will likely be around for a longer stint than those just in it for the paycheck.

Here’s a good example by Mastercard for a senior analyst position that shares their inspirational purpose. This could be slightly more scannable, but since it’s for a senior role, this length of text makes sense.

7. Provide clear expectations

If you let applicants know exactly what’ll be expected from them in the job requirements section of your job posting, you’ll avoid misaligned expectations and reduce the number of ‘chance takers’ hopefully, too! You could include specifics on the required education level, preferred qualifications, work experience, or any necessary accreditations.

In this great job description example from Tesla, they lay out the expectations clearly right at the beginning of the job posting.

8. A user-friendly layout

Avoid chasing prospective applicants away with a job description layout, structure, or format that isn’t user-friendly. They shouldn’t have to scroll through endless text, struggle to find the Apply button or get lost in various embedded pages.

For this one, we’ll start off with an example of how not to do it with this Salesforce senior project lead job posting.

Now, here’s one on the other end of the scale that has a great UX layout , is scannable, and has clear ways to find out more and apply (Oh yes…it’s a Toggl post, naturally! 😉).

9. Tech-enabled convenience

Similar to ensuring a user-friendly experience for applicants, using the latest technology to simplify the application process can also help your job post conversions! Innovative companies include career chatbots , for instance, to collect basic applicant data answer simple questions about roles, and direct applicants to the next steps.

Take a look at this Mastercard ad for a customer success manager with their Career Bot ready to assist.

10. Convey your company culture

Great job descriptions give prospective employees a taste of the company culture . The more they understand what makes the company ‘tick’, the more likely they’ll be able to better assess whether they’re a fit for your organization or not.

Check out this job description example from Zapier for a senior product designer, where they demonstrate their caring culture in the ad copy. Love it!

11. A glimpse into their day-to-day duties

Companies that paint a picture of the actual day-to-day duties of a role help applicants make a more informed choice on whether the job is a good match for them.

Take a look at how Nike explains the nitty-gritty of the job for this executive assistant role.

12. Salary and benefits

It’s important to spell out the salary and benefits for candidates. No matter the job title or level of seniority, candidates will always want to know ‘what’s in it for them’ when they learn more about a role and your business.

Sharing the benefits in a conversational way, as Roblox has with this Lead QA Engineer role, could help people already feel part of the team.

13. Stand out from the crowd

With people scanning multiple job posts in a few minutes, you need a way for your job posting to stand out . If not, it’ll surely get lost in the ‘scroll.’

Take a look at this receptionist job description posted by Hilton . They include their latest workplace awards at the top of the page — a real eye-catcher that immediately elevates their reputation as a desirable place to work.

14. Respect local traditions and culture

Showing your company respects the local culture and traditions can also help you stand out as a good option for job seekers. Communicating these company values may also open up the recruiting funnel to more diverse and inclusive talent .

Take a look at Canva’s visual designer internship post based in Australia.

15. Include a call to action

Don’t forget the final touch, perhaps the most important part if you’re truly interested in enticing candidates to apply — the essential call to action or apply button ! It needs to be clearly visible, people. If you’re going to send someone hunting for that button, you’re gonna lose them and possibly even harm your brand with the frustrating UX.

Take a look at Spotify’s clear ‘apply now’ button that remains visible the whole time you read through the job description.

Bonus tip…

While the creative job description examples above show that these companies are thinking about candidates, here is an example that takes a candidate-centric approach to a new level.

The Canva careers page, in general, operates exactly like their product does. In other words, they’re living their product right from the start of their hiring process! A creative recruitment approach for a creative product is a brilliant way to stand out!

You’ll have to play around with their careers page yourself, as an image doesn’t do it justice!

Got ’em hooked? Now uncover the best with a skills test

A creative job description will help your role and company stand out in the sea of job opportunities. By thinking creatively and sharing what candidates want to know, you can stop the scroll.

And once you’ve attracted the right talent , you’re ready for the next stage — selecting the cream of the crop. Using an automated skills assessment platform will help you save time in the hiring process and establish who’s really got the skills required to succeed in the role.

Try Toggl Hire’s role-based skills tests today ! Your free account awaits is just a click away.

Juste loves investigating through writing. A copywriter by trade, she spent the last ten years in startups, telling stories and building marketing teams. She works at Toggl Hire and writes about how businesses can recruit really great people.

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Creative Writer Job Description: Explained

Discover the essential elements of a compelling Creative Writer Job Description. Uncover the skills, responsibilities, and qualifications required to excel in this dynamic role. Whether you're hiring or aspiring to be a creative writer, this detailed blog provides valuable insights to ensure a perfect match between talent and opportunity.

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Table of Contents  

1)  Understanding Creative Writing 

2)  The role of Creative Writers 

3)  Qualifications and skills 

4)  Creative Writer Job Description template 

5)  Creative Writer Job Description example 

6)  Conclusion 

Understanding Creative Writing  

Before delving into the Creative Writer Job Description , let's establish a clear understanding of Creative Writing itself. Creative Writing is an art form that involves the expression of thoughts, ideas, and emotions through the written word. Creative Writers harness their imagination and linguistic prowess to create engaging narratives, poems, scripts, and more. Their work can span various genres, including fiction, non-fiction, poetry, and screenwriting. To excel in this field, Creative Writers must possess a unique blend of creativity, storytelling skills, and a deep love for language. 

Unleash your creativity: Dive into our Creative Writing Training today!  

The r ole of Creative Writer s  

A Creative Writer 's Job Description encompasses a wide array of responsibilities, each contributing to the overall process of producing compelling written content. Here are some key aspects of the role: 

1)  I deation: Creative Writer s are tasked with generating ideas and concepts for their writing projects. This may involve brainstorming, research, and drawing inspiration from various sources. 

2)   Writing: At the core of their job, Creative Writer s write, revise, and edit content. This can include crafting novels, short stories, articles, marketing copy, or even social media posts. 

3)  Research: Depending on the topic or genre, Creative Writer s often need to conduct research to ensure the accuracy and authenticity of their work. Thorough research enhances the credibility of their writing. 

4)  Creativity: Creativity is the hallmark of a Creative Writer . They must think outside the box to develop unique storylines, characters, and concepts that engage and captivate their readers. 

5)  A daptability: Creative Writer s often switch between different writing styles and genres. Adaptability is crucial as they may work on diverse projects, from writing a children's book to creating technical manuals. 

6)   Collaboration: In some cases, Creative Writer s collaborate with editors, illustrators, or other professionals to bring their ideas to life. Effective communication and teamwork are essential in such scenarios. 

7) Meeting deadlines: Meeting deadlines is a crucial aspect of the job. Whether writing for a publication, agency, or freelance client, Creative Writer s must manage their time effectively to deliver projects on time. 

Qualifications and s kills  

To excel in the role of a Creative Writer , certain qualifications and skills are highly advantageous: 

a)   Strong writing skills: Proficiency in grammar, punctuation, and language usage is a must. Creative Writers should be able to convey their ideas clearly and effectively. 

b) Creativity: An innate ability to think creatively and craft unique stories or content is essential.  

c)  Research skills: The capability to conduct thorough research and gather information from various sources is beneficial.  

d)  E diting and proofreading: A meticulous attention to detail, coupled with the capacity to skillfully edit and proofread one's own work, stands as paramount in the creation of top-notch content. 

e)   Adaptability: Being open to exploring different genres and writing styles enhances a Creative Writer 's versatility. 

f)  Time management: Meeting deadlines is essential in the world of Creative Writing . Effective time management is a valuable skill. 

Craft compelling reports: master Report Writing Skills today!  

Creative Writer Job Description t emplate  

For those looking to hire a Creative Writer or create a job posting for such a role, here's a template that can guide you in crafting a comprehensive Creative Writer Job Description: 

Job Title: Creative Writer  

Location: [Specify the location]  

Job Type: [Full-time/Part-time/Freelance/Contract]  

About Us:  

[Provide a brief introduction to your company or organi sa tion , its mission, and its values.]  

Job Description:  

As a Creative Writer at [Your Company Name], you will be at the heart of our content creation process, responsible for crafting engaging and compelling written material across various platforms. Your words will be instrumental in conveying our brand message, telling stories, and connecting with our audience. If you have a passion for Creative Writing and a knack for turning ideas into captivating narratives, we'd love to have you on our team. 

Key Responsibilities:  

1) Ideation: Generate innovative ideas for written content that align with our brand and resonate with our target audience.  

2)  Writing: Create high-quality written content, including articles, blog posts, social media content, marketing copy, scripts, and more.  

3)  R esearch: Conduct thorough research to ensure the accuracy and authenticity of the content, especially for projects requiring a factual basis.  

4)  C reativity: Infuse creativity into your writing to engage readers and leave a lasting impact.  

5)  E diting and proofreading: Thoroughly review and meticulously edit your work to guarantee it adheres to the most exacting standards of grammar, punctuation, and stylistic excellence.  

6)  Collaboration: Work closely with our editorial team, designers, and other stakeholders to bring your ideas to life.  

7)  M eeting deadlines: Manage your time effectively to meet project deadlines and publishing schedules.  

Qualifications and S kills:  

a) Bachelor's degree in English, Journalism, Creative Writing, or a related field (preferred). 

b)  Proven experience as a Creative Writer or in a similar role. 

c) Exceptional writing, editing, and proofreading skills. 

d)  Strong research capabilities. 

e) Creativity and the ability to think outside the box. 

f)  Excellent time management skills. 

g) Adaptability to work on various writing styles and topics. 

h)   Additional skills or qualifications specific to your company or industry. How to Apply:  

Creative Writer Job Description e xample  

Certainly, you can modify the location in the Creative Writer Job Description Example to London: 

Location: London, UK  

Job Type: Full-time  

At XYZ Media, we are dedicated to delivering exceptional content that informs, entertains, and inspires our readers. We take pride in our commitment to quality storytelling and creative expression.  

As a Creative Writer at XYZ Media, you will play a pivotal role in shaping our content strategy. Your writing will be at the forefront of our efforts to engage our audience and convey our brand's message effectively. 

1)  Ideation: Brainstorm and develop innovative content ideas that resonate with our readership.  

2)  Writing: Produce well-crafted articles, blog posts, and social media content that captivate our audience.  

3)  Research: Conduct research to ensure the accuracy, credibility, and relevance of written content. 

4)  Creativity: Infuse your writing with creativity, ensuring our content stands out in a crowded digital landscape.  

5)  Editing and proofreading: Review and edit your work to maintain high editorial standards. 

6)   Collaboration: Collaborate with our editorial and design teams to create visually appealing and engaging content.  

7)  Meeting deadlines: Manage your workload efficiently to meet project deadlines and publishing schedules.  

Qualifications and Skills:  

a) Bachelor's degree in Journalism, English, or a related field (preferred).  

b)  3+ years of experience as a Creative Writer or in a similar role. 

c)   Exceptional writing and storytelling skills. 

d)  Strong research abilities. 

e)  Imagination and the ability to think creatively. 

f)  Excellent time management. 

g)  Versatility in writing styles and topics. 

h)  Proficiency in SEO writing techniques (preferred). 

How to Apply:  

To apply for the Creative Writer position at XYZ Media in London, kindly send us your resume, a portfolio featuring samples of your written work, and a well-crafted cover letter that not only emphasi se s your pertinent experience but also elucidates why you are the quintessential candidate for this role. Applications can be sent to [email protected] .

Empower your potential: Explore our Personal Development Training now!  

Conclusion  

In this blog, we've explored the intriguing world of Creative Writer Job Descriptions, shedding light on the multifaceted role of these talented individuals. Creative Writers play a vital role in crafting the stories and content that entertain, inform, and inspire us.  If you have a passion for words and a flair for creativity, pursuing a career as a Creative Writer could be your path to making a lasting impact through the power of language.

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Creative Writer Job Description Template

The Creative Writer job description template outlines the responsibilities and requirements for a position that involves the creation of engaging and high-quality content. The ideal candidate should possess excellent writing skills, creativity, and the ability to research and develop unique ideas. This template serves as a guide for companies seeking to hire a creative writer for various content creation roles, including website copy, marketing materials, social media posts, and more.

Job Description

A Creative Writer is responsible for producing various types of written content, including but not limited to:

• Social media posts
• Product descriptions
• Video scripts
• Press releases

Key Responsibilities:

• Researching industry-related topics
• Producing engaging, high-quality content based on clients' needs
• Revising and editing drafts as per feedback
• Submitting work within the given deadline
• Collaborating with other writers and team members

Qualifications:

• Excellent written communication skills
• Ability to write in varying tones and styles
• Experience in content creation for digital platforms
• Knowledge of SEO best practices
• Attention to detail and ability to meet tight deadlines
• Bachelor's Degree in Writing, Journalism, or related field (preferred)

If you have the passion for writing and possess the qualities mentioned above, we want to hear from you! Apply now to be a part of our creative team.

Introduction

One of the most important aspects of hiring a creative writer is to create a job posting that summarizes the job responsibilities and attracts the perfect candidate for the position. However, writing an effective job posting can be challenging, especially for those who are not experienced in human resources or hiring.

Step by Step Guide on How to Create a Creative Writer Job Posting

Here are the steps that can help create an effective job posting that attracts qualified candidates:

Step 1: Develop a Clear and Concise Job Title

The first step is to create a job title that immediately catches the eye of writers who are seeking new opportunities. The job title should be direct, clear and concise, and must include the word "creative writer" for SEO purposes. The job title should clearly indicate that the position is for a creative writer and a brief description of what this role entails.

Step 2: Provide Detailed Job Description

Provide a detailed job description that includes the necessary skills and qualifications for the position. A vague description may attract more candidates; however, it will be harder to find the right person for the job.

List the specific tasks and responsibilities expected of the creative writer, such as:

• Develop and implement a content strategy to meet company goals and objectives.
• Create engaging content and ensure consistent messaging across all digital and print marketing channels.
• Collaborate with marketing team to brainstorm and produce creative marketing campaigns that tell the company's story.
• Proofread and edit written content for accuracy and quality assurance.

A detailed job description is essential when seeking the right candidate for the job.

Step 3: List Essential Skills and Qualifications

List the essential skills and qualifications required for the position. The following are some of the essential skills that a creative writer must have:

• Prior experience working as a creative writer or similar role
• Excellent writing and communication skills
• Proficient in content management tools, including WordPress and Google Analytics
• Strong knowledge of SEO and ability to craft content based on search data
• Ability to work collaboratively with cross-functional teams
• Strong organizational, multitasking, and time-management skills

Listing essential skills and qualifications will ensure that only qualified candidates apply and also make the job requirements clear.

Step 4: Provide Information About Company Culture and Benefits

The job posting should also provide information about the company culture and benefits to attract quality candidates. List the company's core values, mission statement, and vision to give an insight into the company. Additionally, listing the benefits, such as health insurance, retirement plans, employee discounts, and perks like free coffee or snacks, can attract the right candidate to the job.

Step 5: Add a Call-to-Action (CTA)

Provide a call-to-action at the end of the job posting to encourage potential candidates to apply for the job. A clear and concise CTA can be something like "Apply Now" or "Submit Your Resume Today."

Creating a creative writer job posting can help attract top talent and lead to a successful hiring process. By developing a clear and concise job title, providing a detailed job description, listing essential skills and qualifications, providing information about company culture and benefits, and adding a call-to-action, you can ensure you find and hire the perfect candidate for the job.

Frequently Asked Questions on Creating Creative Writer Job Posting

When creating a job posting for a Creative Writer position, there are a few things to consider in order to attract the best talent. Here are some common questions and answers to help you create an effective job posting:

What should I include in the job title?

The job title should accurately describe the position and catch the attention of potential applicants. Consider using keywords like "Creative Writer," "Content Creator," or "Copywriter."

What job responsibilities should be listed?

Be specific about what the Creative Writer will be responsible for, but also try to keep the list concise. Common responsibilities include writing and editing content, collaborating with other departments, and staying up-to-date with industry trends.

What qualifications and skills should be included?

List specific qualifications and skills required for the position such as a degree in English, experience with SEO, and proficiency in Microsoft Office. Be sure to include both hard skills and soft skills like time management and creativity.

What information should be included about the company culture?

Include a brief description of the company culture to give potential applicants an idea of what it's like to work for your company. Mention unique perks and benefits such as flexible work hours or a fun work environment.

Should I require a cover letter or writing sample?

Requiring a cover letter or writing sample can help you gauge an applicant's writing abilities and determine if they're a good fit for the position. However, it may also limit the number of applicants you receive. Consider whether it's necessary for the position and include it in the job posting if it is.

Creating a job posting for a Creative Writer position requires thought and attention to detail. Be sure to accurately describe the position, list specific qualifications and skills required, and include company culture information to attract the best talent.

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Creative Writer Job Description

Creative writer duties & responsibilities.

To write an effective creative writer job description, begin by listing detailed duties, responsibilities and expectations. We have included creative writer job description templates that you can modify and use.

Sample responsibilities for this position include:

Creative Writer Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Creative Writer

Typically a job would require a certain level of education.

Employers hiring for the creative writer job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Associate Degree in Journalism, Communications, English, Marketing, Education, Creative Writing, Writing, Advertising, Business, Public Relations

Skills for Creative Writer

Desired skills for creative writer include:

Desired experience for creative writer includes:

Creative Writer Examples

• Microsoft Word (.docx) .DOCX
• PDF Document (.pdf) .PDF
• Image File (.png) .PNG
• Lead creative projects in both a hands-on and oversight capacity from pitch to execution
• Support the creative director in the continual refinement of our process, skill, and team development
• Contribute to Grow’s brand communication in the context of projects, company strategy, and community
• Be part of an ambitious and creative digital & content marketing team to continue growing our brand awareness, consumer engagements and to drive qualified leads
• Be responsible for marketing contents across multiple online, social media and offline platforms, from identifying topics, composing & editing articles to the final production of the contents
• Be involved in content design & layout development, audio and video production
• Identify and develop content partners, internally and externally and selected online communities to deliver content to targeted audience
• Syndicate content on targeted websites/social media accounts
• Stay ahead of digital media technology, digital affiliate marketing and social network marketing to make recommendations on improving consumer experience and company’s investment on digital content marketing
• Measure and report on how well digital content marketing efforts are helping the company to achieve its goals and to refine as needed
• Knowledge of techniques and principles appropriate to a variety of media
• Ability to work collaboratively in a team environment with little supervision
• Ability to lead or take direction on team projects while understanding the value of collaborative thought and execution
• Capable of multi-tasking in a fast-paced environment with the ability to handle and manage a large project load across multiple categories
• Possess copywriting and proofreading experience in a medical/healthcare publication setting
• Experienced in developing communications programs aimed at healthcare professionals and patients
• Develop original marketing content for online and print marketing projects and initiatives campaigns
• Liaise with other departments (i.e., Ad Operations, Art, ) for editorial purposes as needed
• Coordinate with the Director of Marketing to plan and manage strategic content for marketing projects
• Work with the Director of Marketing to ensure creative and strategic excellence on all projects
• Develop and write content for online communication channels, including short- and long-form content pieces, emails, websites, blog posts, microsites and ads
• Develop and write content for core marketing collateral, product descriptions and proposal content, whitepapers on topics of digital accessibility, tailored to specific industries (e.g., financial, retail, telecommunications)
• Keep up to date with digital accessibility trends, standards, regulations (both in the US and abroad)
• Interview in-house subject matter experts to gather information
• Update existing product documentation according to company standards and guidelines
• Collaborate closely with editors/writers from Editorial Team
• Must have a proven ability to write copy for marketing and/or promotional, news writing and/or corporate communications, developing persuasive copy for consumers
• Must have exceptional interpersonal, organizational, oral communication and writing skills
• Must be familiar with the Associated Press Stylebook
• Must be a creative story-teller, have an inquisitive mind and adept at using all story-telling platforms
• Must be able to take initiative and use independent judgment
• Prefer junior and senior level candidates
• Create great work, while still having a life beyond the office
• Actively engage in all aspects of the writing process with close attention to detail—including research, writing, and editing
• Translate complex product information into clear, vibrant lay language
• Identify, develop, and execute on creative and strategic initiatives to cultivate and increase brand loyalty
• Create 360 program ideas for a multitude of advertisers
• Work with sales/brand strategy to create strategically sound communications platforms
• Present concepts to clients as needed
• Brief internal teams on your creative vision for every project
• Collaborate with Creative Director on strategic thinking and planning for key accounts
• Source and write copy for university website and publications such as advertising, promotional brochures, viewbooks, other publications, broadcast e-mails, admission/student recruitment promotions, event promotions
• Please supply a portfolio for review
• BS/BA Degree (Manager is open to area of study)
• 5+ years as a writer for a mass consumer audience
• A background in journalism, computer technical writing, marketing, or related field
• Interaction design experience (Voice, web, or mobile)
• The ability to prioritize and manage several projects at once
• Following writing standards and quality control measures to ensure consistent messaging, tone and brand standard/identity
• Research venues, destinations and programmes to meet specific needs and briefs
• Prepare sales proposals and costings to fulfil client brief or internal requirements
• Interrogate the brief to the fullest and attend brainstorm sessions making positive contribution in the development of creative solutions
• Budget ownership working with all relevant departments to collate and respond with a commercially viable solution
• Manage own workload and personal responsibility for proposal / pitch / programme completion in a timely and efficient manner
• Present to clients as part of a wider pitch team as required
• Working with the Director of Creative Solutions, take ownership on ad-hoc business-driven projects and strategies to develop workable solutions
• Co-ordinate proposal project team to ensure all areas of brief are met and that the team deliver against deadlines
• Share knowledge and best practice with the wider business and provide a consultative approach to briefs, ensuring we deliver outstanding solutions every time
• Bachelor's degree from an accredited college or university with major course work in communications, journalism, English or related field required
• Minimum three years’ experience in voice user interface design or writing in a technical or media environment required
• Experience writing in a variety of tones, including organizational, technical and personal
• Writing and editing experience (and samples) in a marketing capacity for consumers in health and education is preferred
• Works in a pleasant office environment with other department staff, utilizing a computer workstation and various software applications
• Extraordinary creative ability and communication skills
• Assess internal process on an ongoing basis to ensure continuous improvement in working practice effective sharing of information/best practice
• To ensure that staff, as necessary are fully briefed on all aspects of the sales proposal prior to presentation
• To brief the Project Team on all aspects of the programme at "handover to operations" stage and ensure that current operating procedures pertaining to handover are fully carried out
• Provide cover for the Director of Creative Solutions during holidays or periods of absence
• Develop annual strategic plan/goals for writing, marketing and creation of marketing materials that align to the GTM corporate messaging for Micro Focus Government Solutions
• Build Micro Focus Government Solutions brand voice, while staying consistent with Corporate brand
• Align strategic insights with software messaging to create copy that is effective and engaging
• Leverage Social Media and other online resources to promote the company website
• Support GTM plans and content creation
• Direct and collaborate with cross-functional, cross- organizational teams and agencies in the development and execution of marketing materials
• Bachelor of Arts degree in English, Journalism or equivalent, with a minimum of 3 years of practical experience
• Submissions must include relevant portfolio samples/links
• We need an experienced ACD who has created work in the mediums of advertising, social media, conceptual campaigns, product launches, branding, photography, film and video
• You should have roughly 5+ years of experience writing copy, providing creative direction, concepting, and producing for major marketing, communication or advertising campaigns
• Journalistic and production skills, editing
• Candidates must be fluent in Arabic and English

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How to write job descriptions for creative roles. 

Key Takeaways

• Internal job descriptions are detailed documents for alignment and approval before the hiring process begins.
• Job summaries should outline the purpose, responsibilities, level of seniority, and nature of the position.
• Clearly outlining expectations for success in a role promotes equality and fairness in the hiring process.
• Crafting job responsibilities requires prioritization, specificity, and highlighting impact on team / organization goals.
• Experience, skills, and technologies should be carefully considered to create an inclusive job posting that attracts diverse candidates.

Let's be honest: writing a job description rarely tops the “fun” list. Managers often rely on tired templates or generic online finds, resulting in job descriptions that read like laundry lists of impossible tasks. But what if we told you a powerful job description could be the secret weapon of your recruitment strategy?

Think about it: a confusing or poorly written job description can lead to a cascade of problems. Recruiters struggle to identify qualified candidates. Hiring managers interview people who seem like a mismatch. Candidates themselves are left scratching their heads about the role's true purpose. Salary expectations get thrown out of whack. And all this happens before you even get to the first interview.

This blog post is here to change the game. We'll show you how to craft a job description that sings (well, at least gets its point across clearly). We'll guide you through the process of creating a powerful document that sets expectations, gets everyone on the same page, and can be used to attract the right talent. Let's get started.

What's the difference between a job description and a job ad?

Before you begin crafting your recruitment materials, it's crucial to understand the distinction between a job description and a job advertisement.

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Job descriptions are your internal roadmap

Think of a job description as your internal roadmap for the perfect hire. It's a comprehensive document used for numerous purposes, including securing budget approval for the role, preparing interview questions, onboarding new hires, discussing career development paths, and setting compensation benchmarks. This in-depth document details the core responsibilities, skills, and qualifications required for success.

Job ads are a marketing tool

The job advertisement, on the other hand, is an outward-facing marketing piece designed to attract top talent. It uses key elements from the job description to showcase the position's most appealing aspects. Here, you'll highlight the company culture, enticing benefits (like remote work options or stand-out health coverage), salary range, and perks to create an irresistible opportunity for qualified candidates.

Revisit the job description when you're backfilling a role

One final consideration: is this role a backfill for an existing position or a completely new position? For a backfill, take time to evaluate any changes in responsibility since the original description was written. Ensure your description accurately reflects the current expectations and requirements of the role. For a new position, you'll be building the job description from the ground up, drawing inspiration from the needs and goals of your growing team.

Choose the right job title to make a good first impression

Your job title is the first impression you make on potential candidates. Striking the right balance can be tricky, but focusing on clarity and searchability will help you attract the best fit. Here's how to make your job title work hard:

• Clarity is king: Keep it clear and concise. Use standard language that everyone can understand, even outside your industry. Skip the trendy phrases—they might not age well. Avoid company-specific acronyms or abbreviations that could leave an outside audience confused.
• Embrace the power of keywords: Think about the terms internal recruiters and potential candidates would use to search for this role. Include relevant keywords throughout the title to improve visibility in searches and applicant tracking systems.
• Fight title inflation: Resist the urge to inflate the seniority level of the position in the title. Match the title to the actual responsibilities and requirements of the job. Inflating titles can lead to mismatched expectations, particularly around compensation and experience level.

Nail the job summary to ensure internal alignment

The job summary lays the groundwork for a smooth and aligned hiring process. By providing a clear and concise overview, you can ensure everyone involved is on the same page about the role's purpose, impact, and requirements. Here's what to include in an effective job summary:

• Establish shared understanding: Start with a crystal-clear overview (3-4 sentences) outlining the position's core function, key responsibilities, and contribution to the team. This establishes a shared understanding from the outset.
• Highlight the role's impact: Explain how the role directly impacts the team's success and organizational objectives. This clarifies the role's value within the broader structure.
• Define the career level: Clearly define the seniority level, whether it's an individual contributor or a manager. This ensures everyone understands the responsibilities and potential career path associated with the role.
• Include the role duration: Be upfront about the position's duration, specifying if it's permanent or temporary. Transparency avoids confusion and helps align expectations for all stakeholders involved in the hiring process.

Core competencies for a thriving team include soft skills

Technical skills are important, but they're just one piece of the puzzle. Core competencies are the essential qualities that make someone truly exceptional within your organization. These go beyond technical ability and encompass the soft skills that drive effective communication, teamwork, and overall success. They're what determine how well a candidate will fit with your team, add to your culture, and contribute to your long-term goals.

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Examples of common core competencies

The key is to pinpoint the specific competencies that are essential for both the role and your organization.  Here are some common core competencies, but remember to tailor your list to your specific needs:

• Communication powerhouse: Can they effectively convey information, actively listen, and tailor messages for diverse audiences?
• Problem-solving pro: Do they excel at identifying and analyzing issues to develop timely and effective solutions?
• Embrace the change: Can they adapt positively to new challenges and opportunities, demonstrating a growth mindset?
• Leadership potential (for leadership roles): Do they have the vision, executive presence, and skills to inspire and guide teams toward common goals?
• Team player: Can they work effectively within a team, valuing diversity and fostering a collaborative environment?

Tailor core competencies for your company culture

Many companies already have established organization-wide core competencies that are often defined in performance reviews or interview rubrics. These are a fantastic starting point to build out your competency list for the job description. By incorporating these core competencies, you can ensure your ideal candidate aligns with your company's overall values and strategic goals.

Define what success looks like for a winning hire

A well-written job description not only outlines responsibilities but also paints a clear picture of what success looks like in the role. Here's why this matters:

• Setting clear expectations: Explicit success metrics help candidates understand what's expected of them, reducing ambiguity and self-selection. They can gauge their fit for the role based on measurable goals and desired skills. These metrics can encompass both quantifiable achievements (e.g., sales targets) and qualitative contributions (e.g., improving team collaboration).
• Promoting fairness and transparency: Objective criteria for success ensure all candidates are evaluated on a level playing field based on performance and contribution. This reinforces a commitment to a diverse and inclusive hiring process, where everyone has a fair shot.
• Boosting candidate confidence: Highlighting success metrics attracts qualified candidates who are confident in their ability to meet or exceed expectations.
• Creating a culture of achievement: Outlining success metrics within the job description sets the tone for a culture that values results and celebrates accomplishments.

Here are some examples of how success can be measured in different job roles:

• Marketing: Campaign performance metrics (e.g., website traffic, lead generation),  increase in brand awareness, social media engagement.
• Project Management: On-time and within budget project completion rate, team satisfaction with project management style, meeting project goals and objectives.
• UX (User Experience) Design: User satisfaction scores, usability testing results (e.g., task completion rates, time on task), website / app conversion rate improvement, reductions in user errors.
• Software Engineering: Number of bugs identified and resolved, code quality metrics (e.g., code coverage, maintainability), successful deployment of features on time and within budget, positive feedback from internal and external users.

Go beyond numbers as well

Remember, success isn't always about hard numbers. Consider including qualitative measures that reflect the specific role and company culture, such as:

• Leadership: Mentoring junior colleagues, fostering a collaborative team environment, taking initiative, and driving results.
• Problem-solving: Ability to identify and resolve complex issues effectively.
• Communication: Clear and concise written and verbal communication, strong presentation skills, active listening.

Paint the picture of day-to-day job responsibilities

The job responsibilities and duties section is a window into the heart of the role. It gives potential candidates a clear understanding of their day-to-day activities and what's expected of them. Here's how to get this section right:

• Focus on the core: Start by brainstorming all potential responsibilities. Then, refine this list to highlight the seven or eight most critical duties. This helps avoid information overload and ensures clarity on the role's essence.
• Prioritize the powerhouse tasks: Organize these duties in descending order of importance, starting with the most crucial tasks. This allows candidates to quickly grasp the role's main focus and how they'll spend most of their time.
• Use action verbs: Use clear, concise action verbs to describe each duty. This helps candidates visualize themselves performing the job. For example, instead of “Project Management,” use “Leads and executes projects from conception to completion.”
• Connect the dots: Don't just list tasks; connect each duty to its broader impact on the team, department, or organization. This showcases the role's significance and how it contributes to the company's goals. For example, instead of “Prepares marketing materials,” use “Develops compelling marketing materials that drive brand awareness and lead generation.”

Build your candidate profile with experience, skills, and technologies

A strong candidate profile is essential for attracting the ideal person for the role. The natural tendency might be to set the bar incredibly high, seeking candidates with the most experience and credentials. This approach often excludes qualified individuals and, in the context of a job posting, discourages applications—particularly from diverse or underrepresented groups.

Instead, focus on defining the essential qualifications for the position: 

• Prioritize needs over wants: Clearly define the essential skills and experiences that directly impact success in the role. Avoid listing “nice-to-haves” that might unnecessarily exclude qualified candidates.
• Embrace different paths: Consider transferable skills and alternative routes to acquiring relevant experience. This broadens the pool of potential candidates and opens doors for internal upskilling or reskilling opportunities.

This approach allows you to screen in potential candidates who deserve a closer look during the interview process, fostering a more inclusive and efficient hiring experience.

Identify the right skills

A clear understanding of the essential skills is crucial for a strong job description. They help identify the ideal candidate's capabilities and ensure a successful hire.

• Analyze the role: Start by thoroughly analyzing the responsibilities and duties. Identify the tasks involved and the skills necessary to perform them effectively.
• Consult experts: Talk to team leaders and current employees in similar roles. Their firsthand experience can provide valuable insights into the practical skills needed for success.
• Prioritize and specify: Once you have a comprehensive list, prioritize skills based on importance and relevance to the role's key responsibilities. Highlight the top skills that are truly indispensable.
• Stay relevant: Regularly review and update the required skills to ensure the job description remains attractive to potential candidates, reflecting both company needs and evolving industry trends.

Match the tools to the job

A clear picture of the necessary technologies helps identify candidates who are equipped for success in the role.

• Focus on essential technologies: Start by evaluating the technical aspects of the role. What software, hardware, platforms, or digital tools are truly essential for performing the tasks? Are these skills generally transferable between similar tools, or is specific knowledge required? Will a new hire need to be proficient from day one, or can they learn the ropes during their ramp-up?
• Consider generative AI experience: Assess if the role requires using specific generative AI tools (for example, for copywriting or creative production), processing / refining AI outputs for final deliverables. Outline what specific AI tools and generative AI skills are necessary if relevant.
• Worry less about general productivity tools: Unless the role requires your new hire to be a power user, it's less important to cover all the general productivity and collaboration tools your team uses in the job description. These can be learned during onboarding or through internal training.

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Generative AI can be a powerful tool for boosting your job description writing efficiency. These AI tools can analyze existing data and generate drafts based on your input.

Is AI right for your hiring process?

Guidance from DEI Thought Leader and Recruiting Consultant Jenn Tardy to ask the right questions and evaluate AI recruiting tools for your hiring needs.

Remember the comprehensive job description template outlined above? This very template can serve as an exceptional prompt framework for generative AI tools. By providing the AI with the key sections of your template, you can generate drafts that already adhere to best practices.

Here's how:

• Job title and department.
• Brief overview of responsibilities (bullet points are fine).
• Any specific skills or experience requirements (optional).
• AI-powered recommendations: Even with limited information, generative AI can be incredibly helpful. The AI can analyze your basic details and recommend potential core competencies, skills, or tools and technologies that might be relevant to the role. This gives you a valuable starting point for building out the full job description.
• Refine and generate: Once you have a better understanding of the role's requirements, flesh out your template sections with additional details. Then, feed the information into your chosen generative AI tool. The AI will analyze the provided details and generate a draft job description based on your input, best practices, and the recommendations it provided earlier.

Remember, even with AI assistance, human review is key. Always review and edit the AI-generated draft to ensure it accurately reflects your company's voice and specific needs.

The power of a strong job description

There you have it! Investing time in writing a strong job description pays dividends throughout the recruitment process. By following the steps outlined above, you can create a job description that attracts qualified candidates, sets clear expectations, and streamlines your hiring process. Remember, a well-written job description is the foundation of a successful hiring strategy. So, ditch the generic templates and get ready to write job descriptions that get results.

With a decade of experience in creative recruitment, Marc offers an insider's viewpoint and deep industry knowledge to connect top creative professionals with leading organizations.   As a specialist in Recruiting for Content driven roles, Marc has developed an extensive network of talent and a thorough understanding of the creative landscape. He can identify the perfect match for your company's specific creative needs. With an extensive network of creative professionals, agencies, and companies, Marc has the connections needed to source top talent and access to exclusive job opportunities that other recruiters may not have.  He has the ability to quickly match the right people to the right roles and build relationships that help careers and companies thrive.  Outside of work, Marc is the proud single parent of a wonderful 7 year old boy.

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Full List of Writer Job Titles With Descriptions (2024)

If you have the writing skills and the ability to meet tight deadlines, you are already qualified to impress many clients.

Knowing more than one language is a big plus for a content creator because it expands your search area.

If you’re new to this field, know one thing: with such a wide range of writer job titles and career paths, you can begin anywhere and gradually work your way up.

The best part is that you can find a job that’s perfect for your lifestyle, whether you’re looking for a full-time, part-time, or freelance position.

Let’s look at some of the most popular writer job titles with short descriptions of their job duties and average salaries.

✍️  Hiring writers?   Post a job  and reach thousands of writers in our network.

Content Writer

Every business needs creative, responsible writers who are highly skilled in researching and writing digital content like blogs and articles.

Mastering search engine optimization (SEO) and content marketing methods can help you collect and organize new and relevant data.

Main duties:

• Web site content creation
• Blog posts and article writing
• eBooks, whitepapers, and reports creation
• Evaluating analytics to adjust content as needed

Average salary:  $67,120 – $74,650

✍️ Content Writer Job Description (Free Template for 2024)

👉  Browse Content Writer Jobs

Technical Writer

Technical writing is in high demand. After all, turning complex technical concepts into understandable content is no easy task. A technical writer/technical copywriter designs and develops software manuals, user-friendly texts for user interfaces, white papers, and other technical writing pieces.

• Software specifications analysis
• Product guides development
• Testing user guides
• Creating scripts for video tutorials

Average salary:  $74,650

👉  Technical Writing Jobs

A copywriter writes short advertising material intended for marketing or other promotional purposes.

An advertising copywriter must be persuasive because the ultimate goal is to persuade people to buy a particular product or service.

• Creating compelling copy for online, print, radio, or television advertisements
• Directing sales copy creation
• Conversion rate optimization

Average salary:  $67,120

👉  Copywriting Jobs

Researching, strategizing, and writing the microcopy for an app, website, or other digital product – that’s what UX writers do. UX writing is more technical, so you must have sufficient experience in design, engineering, or other relevant areas.

• Creating an intuitive and easy-to-use UX
• Enhancing customer retention
• Driving organic search traffic

Average salary:  $112,726

👉  UX Writing Jobs

Content Designer

Content designers create, evaluate, update and review the content at all stages of the end-to-end user journey.

A content designer must have good writing skills and be willing to learn. Content design is evidence-based, so a logical mind is a huge plus.

• Understanding user needs and usability issues
• Upgrading content according to recent data
• Building key content and content design deliverables

Average salary:  $89,965

👉  Design Writing Jobs

SEO writers use search engine optimization strategies to improve a website’s ranking. Keyword density and prominence, tone, style, and readability are essential elements when writing SEO copy.

• Elevate a website’s placement in a search engine result.
• Driving organic traffic to the site
• Writing high-quality content

Average salary:  $42,093

👉  SEO Writing Jobs

Content Strategist/Content Marketer

Every company has specific objectives and needs. The strategist’s main job is to develop a content strategy consistent with achieving those goals. A content strategist/content marketer helps plan, design, edit and publish relevant content that shapes the brand image.

• Boosting brand awareness and credibility
• Turning ideas into actionable business plans
• managing social media campaigns

Average salary:  $76,412

👉  Marketing Writing Jobs

Scientific Writer

A scientific writer is often a combination of a journalist, a researcher, and a reporter who follows news and trends in the field of science. They may work with companies, professional publications, specialist scientific and technical journals, television, radio, etc.

• Providing straightforward, concise, and cohesive content
• Conducting comparative research and analysis
• Staying tuned on the recent research and scientific discoveries

Average salary:  $70,947

👉  Science Writing Jobs

Medical Writer

Medical writing is a highly lucrative subfield of scientific writing.

Medical writers communicate evidence-based clinical medical findings to a wide range of audiences. Their audience may include physicians, patients, regulatory authorities, or the general public.

• Providing educational materials for HCPs, including slides, posters, and speaker briefs
• Writing, reviewing, and proofreading materials to ensure quality and scientific accuracy
• Regularly updating the company’s newsletters

Average salary:  $67,033

👉  Medical Writing Jobs

Ghostwriter

A ghostwriter is an experienced and usually freelance writer hired to write literary or journalistic works, speeches, or other texts for another person. The ghostwriter receives money but no credit for the work produced.

• Writing blog posts, books, nonfiction books, and memoirs
• Replicating the client’s style and voice in writing
• Conveying the client’s ideas without distortion

Average salary:  $55,509

👉  Ghostwriting Jobs

Business Writer

Business Writers convey relevant information to the reader in a clear, concise, and cohesive manner. The writing format and structure might include client proposals, reports, memos, emails, and notices.

• Data collection and research
• Identifying key trends
• Offering actionable plans and proposals to the leaders

Average salary:  $77,617

👉  Business Writing Jobs

Resume Writer

As the name implies, resume writers prepare resumes or a list of qualifications of an applicant seeking a job. They write resumes highlighting their client’s skills, experience, and accomplishments to make the best impression on employers.

• Listen to client career goals and professional situations
• Write/edit professional resumes
• Constructive and selective use of keywords to prioritize client’s skills and experiences

Average salary:  $53,844

👉  Resume Writing Jobs

Creative Writer

Creative writers construct clients’ books, scripts, essays, or various texts. They use their experience and imagination to write stories, poems, and other literary works and typically work as a freelance writer.

• Create content using various multimedia formats
• Ensuring the logical flow of all writing produced
• Conducting research and thorough fact-checks when necessary

Average salary:   $59,818

👉  Creative Writing Jobs

Screenwriter

Every show needs a screenwriter. They allow viewers to imagine the story setting and feel the emotions. Screenwriters prepare their scripts with producers, TV directors, and actors. They usually work as freelancers and on a tight schedule.

• Develop original ideas
• Write or adapt a story into a script
• Establish practical and creative cooperation with producers and actors

Average salary:  $66,011

👉  Screenwriting Jobs

Journalist/Reporter

Reporters are responsible for delivering updates and analyzing current events. Journalism often involves extensive research and writing informative news articles and stories about actual events from an unbiased perspective.

• Collecting and analyzing verifiable information
• Establishing and maintaining contacts
• Interviewing knowledgeable sources

Average salary:  $54,052

👉  News Writing Jobs

Columnist/Blogger

Columnists’ and bloggers’ responsibilities range from writing an article to offering commentary and opinions. Columns can appear anywhere from newspapers and magazines to online publications such as blogs.

• Generating and pitching ideas for a column or post
• Writing, editing, publishing, and promoting content
• Educating the targeted audience about products or services

Average salary:  $53,172

👉  Blogging Jobs

Managing Editor/Editor-in-Chief

A Managing Editor or Editor-in-Chief creates content strategies and monitors implementation processes.

To be a Managing Editor, you need excellent communication skills to efficiently manage a team of writers, editors, graphic designers, and more.

• Editing day-to-day publications
• Assigning tasks to each team member
• Hiring, training, and supervising personnel

Average salary:  $94,986

👉  Editorial Writing Jobs

Grant Writer

a Grant Writer will identify, define and develop funding sources to support a program or idea. They oversee the development and submission of proposals and grants to external funding agencies.

• Gathering and formatting information
• Identifying and clarifying opportunities and needs
• Writing well-researched drafts and convincing proposals

Average salary:  $74,858

👉  Grant Writing Jobs

Sportswriter

Sportswriters create articles or engaging and informative news stories about sports events. Sports writers must be intimately familiar with athletes, teams, and their stories. Attending press conferences, games, or other events is a joyful necessity in this industry.

• Covering sports news for digital and print media publications
• Follow sports media outlets and collect information
• Conducting interviews

Average salary:  $38,013

👉  Sports Writing Jobs

Related:   Matt Rudnitsky Shows How to Become a Sportswriter & Entrepreneur

PR Writer/Publicist

If you are interested in public relations, this is a perfect position. As a public relations writer, your primary role will be to write promotional content to enhance public relations or to communicate content to stakeholders.

• Publishing press releases for events
• Establishing efficient internal communications with employees
• Monitoring social media publications and public projects

Average salary:  $62,868

👉  PR Writing Jobs

Speechwriter

Speechwriting is a self-explanatory job title. You have to develop and write speeches, briefings, and other communications for executives. The most critical part is translating their ideas, goals, and philosophy into the message.

• Preparing speeches suited to the audience
• Adjusting according to client feedback
• Expert-level knowledge of the subject matter

Average salary:  $140,520

👉  Speech Writing Jobs

Academic Writer

Unlike creative writing, academic writing is clear, concise, focused, structured, and backed up by evidence. Writers in academic circles should be able to share ideas, information, and research findings with a wider academic audience.

• Browsing various sources, including the internet, for any given topic
• Learning different academic styles of writing
• Proofreading, editing, and revising academic content

👉  Academic Writing Jobs

Writing Instructor

Writing instructors have a somewhat different job than the others listed here. Instead of writing, they teach the basics of writing, including grammar skills, sentence structure, writing processes, and techniques.

• Instruct courses focused on specialized writing
• Giving lectures on topics of language and literature.
• Helping students apply appropriate writing skills

Average salary:  $53,553

👉  Writing Editing Jobs

Curriculum Writer

Curriculum writers are usually experienced teachers, professors, or academic administrators specializing in instructional and educational designs.

They help teachers develop instructional materials and activities for the classroom.

• Designing curricula, course outlines, and lesson plans
• Reviewing textbooks

Average salary:  $65,277

👉  Curriculum Writing Jobs

Travel Writer

A travel writer’s job is to travel and write about it. Skilled travel writers usually develop stories and collect photos for tourism-related journalism.

• Writing travel articles, blog posts, and other content
• Interviewing local residents
• Reviewing potential travel destinations

Average salary:  $58,061

👉  Travel Writing Jobs

Lifestyle Writer

Lifestyle writing is an exciting job covering stories of positive habits and practices. Lifestyle writers are usually passionate about their work: health, fitness, organizing an efficient workspace, or managing a studying schedule.

• Explore different ways of living
• Offering real-world solutions

Average salary:  $59,144

👉  Lifestyle Writing Jobs

Script Writer

A scriptwriter is a skilled writer who produces scripts for different purposes, including for a commercial, a film, or an on-stage play.

• Cooperate with film executives to pitch ideas
• Edit and adjust the script
• Combine visual elements with plot and dialogue

Average salary:  $61,008

👉  Script Writing Jobs

Conclusions

If someone tells you that a career in writing has no future, they have no idea what they are talking about.

The number of writing-related professions is soaring in all industries. And as far as we can tell, there will be no slowing down.

But you must keep up the good work, look for job opportunities, connect with reliable clients, and get feedback from a supportive and educated community. We offer you the whole package. So stay tuned!

Tomas Laurinavicius

Keep Reading

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Best AI Copywriting Software for 2024

4 Examples of Exceptional Technical Writing and What Makes Them Outstanding

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5 Tips on the Art of Writing Job Descriptions for Creative Positions

There’s a lot of variety when it comes to job descriptions, from the overly casual to the dense, dry and daunting. Ideally, there’s a balance. Learn how to strike it with these tips on writing job descriptions for creative positions.

Are your job descriptions too laid back? Certain job descriptions scream “super-fun workplace” by leading with the company’s informal culture ( Shoes? What shoes? ) and ample perks ( Did we mention there’s a dog park? And a nap room? Yeah, they’re just beyond the foosball tables ). This type of job description’s tone is casual but job seekers may walk away not understanding the ins and outs of the creative position. ( What does a “digital media maven” actually do, anyway? )

On the other side of the spectrum, there are the more traditional corporations that tend to be business in the front and in the back. Often, these job descriptions are laden with company-specific jargon and idealistic dream lists of required skills. In addition, larger organisations can run the risk of creating job descriptions that feel more mass-produced than personalized, making it difficult for some candidates to connect with the company. Focusing strictly on “work” while neglecting “play” can make job descriptions — and companies — seem a little dull.

The key is for creative hiring managers to write job descriptions that are both informative and inspiring. Remember, if the creative job you’re describing doesn’t intrigue, you won’t likely get the type of applicants you’re seeking.

Hiring? Find Job Candidates in Your Area

A well-written job description can mean the difference between a trickle or a flurry of qualified applicants. Conversely, a poorly written job description can significantly expand the quantity of unqualified applicants. Writing a good job description requires an ability to prioritize essential skills and qualities while also ‘selling’ your company to job seekers.

In other words, hiring managers must walk a line when writing job descriptions — they must understand not only how to describe the position and its necessary skills, but also sell both the position and the workplace culture to qualified candidates.

Here are five tips to keep in mind when writing job descriptions for creative jobs:

1. Think of the job description as a blueprint

If you put time and thought into writing a job description, the rest of the hiring process should move along more easily. These are the key elements of a well-written job description:

• The job or position title (and job code number, if applicable)
• The department within the organisation in which the position exists
• The reporting structure for the position, up and/or down, as applicable
• A brief summary of the position and its overarching responsibility or function or role within the organisation
• A list of the position’s essential duties
• The specific knowledge, skills, work history, or other experiences, training, language, or aptitudes required for the job
• The educational requirements for the job, such as degrees, designations or certifications
• Qualities or attributes that contribute to superior performance in the position.

2. Update, update, update

Many creative jobs are far different from what they were a few years ago. As technology evolves and the lines between creative and technology roles continue to blur, some job descriptions may need to be updated more frequently. Job descriptions, therefore, should take into account the expanded skill sets now required. Think about what the job should entail based on your company’s current needs and long-term objectives. Viewing the job description as a benchmark for performance of the successful candidate will help you determine if the description is accurate and thorough enough.

3. Get your priorities in order

Don’t scare off a potential top candidate by overdoing the “must-haves.” A laundry list of duties gives little insight into what is most important, and it can make good people shy away. Focus on the five or six crucial responsibilities of the position. Consider consulting high-performing employees in the same role for help developing the list of core duties and requisite skills.

4. Don’t hunt for unicorns

You may want a rock-star-of-all-trades, but settling only for this will hold you back. Make sure your job description is realistic for the role — seeking a creative director who can also write press releases and sell advertising will greatly limit your pool of qualified applicants, especially given the competition for top creative talent today.

Show some personality! While you want to use clear and concise language, you also should give applicants a sense of your company’s culture (read: fun side). The right position at the wrong company can make a new hire walk right back out the door, which will cost you time and money. So tell a story or paint a picture about what it’s truly like to work for your company.

As with any type of writing, one of the best ways to ensure that you’ve hit the mark is to run your job description by a fellow manager or an employee in the position you’re hiring for and incorporate their feedback. You might even turn to a professional copywriter if you need help choosing the right words.

Although you may be in a hurry to fill a position, taking some extra time to shine a favourable light on the job and the company is a worthy investment.

What They Do

What does a Creative Writer do?

Creative writers are professionals who employ their imagination and discipline to convey new and interesting ideas to an audience in an engaging way, such as books, screenplays, and promotional marketing material. These writers must select a subject or theme for their writing projects while conducting research to obtain factual information and authentic detail for their content. They must review and submit their work for approval to meet the needs of their clients, publishers, or directors. Creative writers can also work for magazines, websites, and advertising or become a freelancer.

• Responsibilities
• Skills And Traits
• Comparisions
• Types of Creative Writer

Creative writer responsibilities

Creative writers are responsible for a wide range of tasks, including producing original content such as books, blogs, and promotional materials. They often manage and update client websites, handle public relations duties, and create copy decks for product launches. According to Dr. Christy Mesaros-Winckles Ph.D. , Associate Professor & Department Chair at Adrian College, "Writers need to stay up-to-date on developments in language-model AI programs like ChatGPT and effectively utilize these tools to their advantage." They may also collaborate with graphics departments to develop visual content and provide editorial and proofreading assistance with presentations and marketing materials.

Here are examples of responsibilities from real creative writer resumes:

• Manage the website, twitter, and facebook.
• Manage publication review process, including technical and editorial review by in-house and outside reviewers.
• Create and publish advertising copy, press releases, brochures and technical manuals.
• Develop an eye for detail and proofreading.
• Hire to write several papers for NIH fund grant projects.
• Work with blogs, Wikipedia page management, and Youtube content.
• Can successfully cite in APA, MLA, Harvard, Chicago and Turabian.
• Provide creative writing services for clients' websites, brochures, business letters, and other professional documents.
• Develop sophisticated FrameMaker templates in multiple page sizes.
• Create varied advertising copywriting for different toy and entertainment industry products in this contract position.
• Offer value-ad photography services helping brands build powerful brand libraries and access professional, affordable photography for social media.
• Research and write background papers and promotional materials to accompany the launch of NFB documentaries
• Research and help draft scripts for educational documentaries on indigenous populations, rain forests, land rights, etc.
• Maintain internal XML, single-source build system for AWS API reference.

Creative writer skills and personality traits

We calculated that 17 % of Creative Writers are proficient in Digital Marketing , Proofreading , and Email Campaigns . They’re also known for soft skills such as Social perceptiveness , Creativity , and Writing skills .

We break down the percentage of Creative Writers that have these skills listed on their resume here:

Coordinated with editors and product managers, delivering best-in-class shared services digital marketing copy as collaborative team member.

Provided editorial and proofreading assistance with presentation and marketing materials, speeches and content development.

Create custom designed email campaigns for customers.

Write for a number of clients around the country, specializing in video scripts, humor, screenplays and stage plays.

Authored 1500 articles, short stories, poems and web content for clients in a variety of industries spanning three continents.

Proofread layouts to review content, pacing, and overall flow.

Most creative writers use their skills in "digital marketing," "proofreading," and "email campaigns" to do their jobs. You can find more detail on essential creative writer responsibilities here:

Social perceptiveness. The most essential soft skill for a creative writer to carry out their responsibilities is social perceptiveness. This skill is important for the role because "writers and authors must understand how readers react to ideas to connect with their audience." Additionally, a creative writer resume shows how their duties depend on social perceptiveness: "created blog posts, social media and email campaigns. "

Creativity. Another soft skill that's essential for fulfilling creative writer duties is creativity. The role rewards competence in this skill because "writers and authors must be able to develop interesting plots, characters, or ideas for new stories." According to a creative writer resume, here's how creative writers can utilize creativity in their job responsibilities: "fostered memories by creating copy through attending events and conducting interviews offered creativity through writing articles, profiles, and caption"

Writing skills. Another skill that relates to the job responsibilities of creative writers is writing skills. This skill is critical to many everyday creative writer duties, as "writers and authors must be able to write clearly and effectively to convey feeling and emotion and to communicate with readers." This example from a resume shows how this skill is used: "teach poetry and playwriting and serve as writer-in-residence in the graduate creative writing program. "

See the full list of creative writer skills

The three companies that hire the most creative writers are:

• KPMG LLP 24 creative writers jobs
• Apple 6 creative writers jobs
• Google 3 creative writers jobs

Choose from 10+ customizable creative writer resume templates

Compare different creative writers

Creative writer vs. publisher.

A publisher manages the design, editing, and production process with the help of proofreaders, printers, and editors. Publishers make schedules for every stage of the process and work backward from the planned date for publication. They distribute promotional catalogs to libraries and booksellers. They set the commercial and editorial direction for businesses publishing newspapers, digital content, magazines, and books. It is their duty to make decisions on the markets that their firms will serve as well as the type of content that they will give to their audience.

There are some key differences in the responsibilities of each position. For example, creative writer responsibilities require skills like "digital marketing," "proofreading," "email campaigns," and "video scripts." Meanwhile a typical publisher has skills in areas such as "customer satisfaction," "strategic thinking," "client facing," and "publishing industry." This difference in skills reveals the differences in what each career does.

Creative writer vs. Editor

An editor is the one responsible for polishing and refining a story, article, and any material for publication in newspapers, magazines, books, or websites. Editors have the power to either accept or reject a material as they need to ensure that every manuscript which will be offered for publishing is at the best version as it can be. There are several types of editors, from copy editors, books to managing editors, but they have few skills in common, like strong writing skills , good judgment, and leadership abilities to help guide the whole editorial team. Most of them work in the office, but it is quite becoming more regular for them to work remotely.

In addition to the difference in salary, there are some other key differences worth noting. For example, creative writer responsibilities are more likely to require skills like "digital marketing," "proofreading," "email campaigns," and "video scripts." Meanwhile, an editor has duties that require skills in areas such as "video content," "seo," "editor-in-chief," and "twitter." These differences highlight just how different the day-to-day in each role looks.

Creative writer vs. Senior editor

A Senior Editor determines the editorial content for a publication. They supervise the content creation process and manage junior editors.

There are many key differences between these two careers, including some of the skills required to perform responsibilities within each role. For example, a creative writer is likely to be skilled in "digital marketing," "proofreading," "email campaigns," and "video scripts," while a typical senior editor is skilled in "edit content," "video content," "seo," and "digital content."

Creative writer vs. Senior copywriter

A Senior Copywriter is responsible for developing original written content. They generate immaculate copy for every brief.

Even though a few skill sets overlap between creative writers and senior copywriters, there are some differences that are important to note. For one, a creative writer might have more use for skills like "proofread," "creative ideas," "brochures," and "creative content." Meanwhile, some responsibilities of senior copywriters require skills like "healthcare," "seo," "brainstorming," and "b testing. "

Types of creative writer

Technical writer, staff writer.

• Managing Editor
• Grant Writer

Updated June 25, 2024

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

What Similar Roles Do

• What an Assistant Editor Does
• What an Associate Editor Does
• What a Content Editor Does
• What a Content Writer Does
• What an Editor Does
• What a Grant Writer Does
• What a Managing Editor Does
• What a News Editor Does
• What a Production Editor Does
• What a Proposal Writer Does
• What a Publisher Does
• What a Senior Copywriter Does
• What a Senior Editor Does
• What a Senior Technical Writer Does
• What a Senior Writer Does

Creative Writer Related Careers

• Assistant Editor
• Associate Editor
• Content Editor
• Content Writer
• News Editor
• Production Editor
• Proposal Writer
• Senior Copywriter
• Senior Editor
• Senior Technical Writer
• Senior Writer

Creative Writer Related Jobs

Resume for related jobs.

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• Content Editor Resume
• Content Writer Resume
• Editor Resume
• Grant Writer Resume
• Managing Editor Resume
• News Editor Resume
• Production Editor Resume
• Proposal Writer Resume
• Publisher Resume
• Senior Copywriter Resume
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• Senior Technical Writer Resume
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Writing a Job Description That Attracts Ideal Candidates [8 Tips]

Published: June 07, 2022

As a direct response copywriter, I specialize in making readers take a specific action. I write a variety of copy, including articles, landing pages, sales emails, and job descriptions.

This article will walk you through an approach to job descriptions that allowed me to double my conversion rate of visitors-to-applications in less than a year. You’ll learn the strategies and best practices I used to grip candidates, exciting them enough to take action.

What is a job description?

A job description is a document written by an employer that lists the tasks and responsibilities of a specific role along with the skills and experience needed to qualify for the position.  

How to Write a Job Description

• Study your target candidate.
• Optimize the job title with keywords.
• Start with a company summary.
• Concisely describe the job's benefits.
• Summarize the benefits package.
• Keep the job's requirements clear and realistic.
• Use strong verbs to describe the job's responsibilities.
• Remove bias from your ad.

1. Study your target candidate.

Many studies show that people buy on emotion first, and then rationalize their purchases using logic.

Applying for a job, in that sense, is a lot like making a purchase. Pressing the "Apply Now" button is an emotionally charged decision.

When writing your job ad, tap into those emotions by learning everything you can about your target candidate (i.e., the person you want to be interviewing). What are their professional goals and values? What makes them happy?

Create a target candidate persona or a composite of your ideal employee. ( Download these buyer persona templates to get started .)

Use the information you find to make potent promises that your target candidate wants to hear and, more importantly, you know you can keep .

Are you hiring for a role in content marketing? Consider aspects of your existing marketing team that you want to see reflected in your new hire.

• What are your current employees' career goals?
• What do they enjoy most about the company?
• Which areas of expertise do they lack that your candidate can provide?

These are all valuable pieces of information that can help you craft a corresponding job description and ensure your potential candidates would be a fit at your organization – both culturally and professionally.

2. Optimize the job title with keywords.

Every day, the job hunt leads millions of people to search millions of keywords. This makes SEO very important to the recruitment process, especially when writing job ads.

In your quest to be unique and desired, don’t make up a new, creative name for an established role. In other words, don’t call your open content marketing position an "Attention Ninja" or "Audience Crafter."

For a role in content marketing, title your job exactly what you're looking for, such as content marketing manager. If you’re in the B2B space with clients all over the world, for instance, add a few more adjectives: "Global B2B Content Marketing Coordinator."

Keep in mind that the experience level of your ideal candidate can change the words they use when looking for jobs online.

If you're hiring for a mid-level content marketer, for example, consider words like "strategist," "specialist," or even "manager." Is the content you produce part of a much larger digital marketing operation? If so, include that in the title.

Post the position under a recognizable, keyword-friendly title, as that’s what candidates will be searching for.

3. Start with a company summary.

Open your job ad's main text copy with a "Company Summary" paragraph. But don't simply paste your business's "About Us" boilerplate description into your job listing.

Your "Company Summary" should help to put the job for which you're hiring into context for the applicant.

If your company sells security software, for example, it won't be enough to simply state your company name, when you were founded, the types of software packages you offer, and where you're located.

Your applicants will want company details specific to the team they'd be joining.

Here's an example of a company summary for a made-up software development company looking for a content marketing specialist to join its team.

Security Software Co. is a Boston-based software developer that puts today's most pressing ecommerce security challenges at the heart of its brand. We turn the best cybersecurity technology into trusted solutions for the small online business, and after a decade serving more than 70 clients, we need someone to help us tell the stories that matter most to our customers.

If you summarize your company in a way that resonates with your ideal candidate, you'll set yourself up to dive right into the job description itself.

However, keep in mind that this doesn’t stop at the second paragraph following the company summary above. Describe your open position using subheads, or sections, in this order:

• Requirements
• Responsibilities

4. Concisely describe the job's benefits.

Every ad must start with a concise description, or overview, of the role. It should be snappy and compelling – just be sure to complement that with the big-picture benefits as well.

General Electric did a nice job describing the benefits of their roles in the commercial below, as part of an amusing series to help the company shift its brand. Listen to how the person in the blue sweater describes their new position:

People inherently want to be part of something bigger than themselves. Appeal to that desire by helping candidates envision the impact of their work.

If you’re hiring a software developer, explain how their work will impact your customers. Will it help them beat traffic? Will it help them communicate better with their family? Will it help them get clean drinking water every day? Be specific. The more specific you are, the more compelling your message will be.

Here's how our fictional organization, Security Software Co., might describe the benefits of working as their newest content marketing specialist:

As the Content Marketing Specialist for Security Software Co., you’ll create articles, infographics, and eBooks that build an engaged audience. Your goal will be to drive thousands of people to subscribe to our newsletter and follow us on LinkedIn. Your success will expand Security Software’s global reach – helping millions of parents protect their children from online predators – while simultaneously developing your personal brand as a foremost expert in our space.

5. Summarize the benefits package.

Now that you have the candidate’s attention, draw them deeper into the ad with a section dedicated to the other benefits: your company’s benefits package.

According to a 2021 Indeed report , 83% of employers say their companies have become more transparent about compensation and perks in their job descriptions.

Instead of simply listing your perks, use examples to help candidates envision the benefit.

At Security Software, we ask a lot of our employees, which is why we give so much in return. In addition to your competitive salary, medical/dental/vision plan, and matching 401(k), we’ll shower you with perks, including:

• Dress: Wear anything you like to the office – and be as comfortable at work as you are in your own living room.
• Flexibility: Two days a week, feel free to skip the commute and hit your deadlines from home.
• Food: Save hundreds of dollars on food each year by using our well-stocked, healthy kitchen.
• Wellness: Stretch away the stress every morning in our in-house yoga studio.

6. Keep the job's requirements clear and realistic.

This section will be your ad’s most sterile, so don’t close with it. Stick it in the middle, sandwiched between two sections that highlight promise and opportunity.

Keep your list of requirements only as long as it needs to be. You don’t want to scare great candidates away with trivial prerequisites. You also don’t want to engage and inspire unqualified people with a shortlist.

To be considered for this role, here are the skills we’re looking for:

• At least 3 years in a similar role with comparable goals and responsibilities (security and/or software background, preferred)
• Bachelor’s degree in English, Marketing, Communications preferred
• You must be an excellent writer, someone who understands how to frame a message in a clear, concise, and compelling way. You must also understand the mechanics of an efficient, effective marketing automation campaign.
• This is an autonomous position, so you should be self-sufficient and self-motivated. It’s also a creative role, so you must be able to gracefully receive criticism and feedback about your work.
• Bachelor’s degree in English, Marketing, or Communications preferred

7. Use strong verbs to describe the job's responsibilities.

Responsibilities are the job but they can also generate excitement and promise in a passionate candidate.

Begin each bullet point of your job responsibilities with a unique, yet, fitting verb. For example, the role doesn’t "manage" people, it " shapes " them. The role doesn’t "oversee" projects, it " enables " their success. See the difference?

One word can offer a fresh perspective, altering the reader’s frame of mind.

As Security Software’s sole Content Marketer, you’ll meet the initiative’s strategic needs on your own, experimenting, learning, and adjusting as you go. Throughout your journey to grow our brand’s audience and reach, you’ll be responsible for:

• Sculpting informative, entertaining, digestible articles that audiences can’t stop reading.
• Designing beautiful, rich infographics that are as engaging as they are shareable.
• Publishing easy-to-skim, value-driven eBooks for download in exchange for business-email addresses.
• Crafting persuasive, laser-focused landing pages that compel your target audience to take one valuable action.
• Purchasing targeted ad spend on well-performing social media platforms.
• Pulling prospects through each stage of our marketing funnel, gradually warming them up for a productive conversation with sales.

8. Remove bias from your ad.

Believe it or not, your job description can show bias and alienate great candidates. How? Through the use of jargon, gendered language, culturally-specific expressions, and insider language.

For instance, terms like "aggressive," "guru," "fearless," and "killer instinct" may seem harmless but they carry a masculine bias and can affect your candidate pool. Using Americanisms like "up your alley" can also confuse applicants whose native language isn’t English.

The Indeed report also found that 30% of employers surveyed have prioritized inclusive job descriptions. You can do so by leveraging tools like Textio and Ongig that analyze your job description and make recommendations to help you craft a bias-free listing.

The Final Product

Here’s what our example job ad for Security Software Co. looks like when stitched together:

Content Marketing Specialist

Security Software Co. is a Boston-based software developer that puts today's most pressing ecommerce security challenges at the heart of its brand. We turn the best cybersecurity technology into trusted solutions for the small online business, and after a decade of serving more than 70 clients, we need someone to help us tell the stories that matter most to our customers.

• Food: Save hundreds of dollars on food each year thanks to our well-stocked, healthy kitchen.
• Location: On the days you are in the office, get here quickly thanks to our highly accessible central location.

REQUIREMENTS:

RESPONSIBILITIES:

As Security Software’s sole Content Marketer, you’ll meet the initiative’s strategic needs on your own, experimenting, learning, and adjusting as you go. Along your journey to grow our brand’s audience and reach, you’ll be responsible for:

This ad, for all intents and purposes, is a generic example. It’s designed to illustrate, at a high level, the techniques that make candidates feel something when they read a job ad.

Nonetheless, it’s important to first use your knowledge of the role for which you're hiring to create an accurate ad – one that reflects your company’s culture and specific needs.

Editor's Note: This post was originally published in Sept. 2018 and has been updated for comprehensiveness.

Don't forget to share this post!

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How to Write a Job Description — Best Practices & Examples (2024 Update)

Do you want to know how to write a job description? We are confident this report can help guide you. Writing job descriptions is clearly a skill talent leaders want to know about.

Did you know that the #1 searched HR term on Google is (source: ahrefs.com):

“how to write a job description”

The Ongig team put together this “How to Write a Job Description – Best Practices” Guide after analyzing millions of JDs. We also hand-write JDs for many Fortune 500 companies.

In this report, we use “job descriptions” as an umbrella term. We cover both external job descriptions (commonly called job postings/job ads) and internal job descriptions.

Here’s what you’ll find in this report:

• 5 Tips on what to do BEFORE you write a job description
• The 2 most important tips on writing job titles
• How to show job location in a JD (especially now that we’re in a post-pandemic world!)
• The 6 sections to consider for the structure of a job description
• 2 best practices for what to do AFTER you write a JD
• 5 examples of the structure of a job description (the templates we show are from Disney, Instagram, Bark, Netflix, and Centene)

How to write a LinkedIn job description

• Tips on how to write an internal job description (SHRM template)

5 tips to use BEFORE you write your job description

Here are a few tips to think about BEFORE you start writing a job description:

• Put the important stuff first — think about what might catch your reader’s attention and start with that.
• Consider using 1st or 2nd person vs. 3rd person — it’s more conversational to say “we” or “you” than “the [Company]” or “the [Job Title].”
• Use active voice instead of passive voice — for example, “Tesla changes the way we drive cars” v. “People will drive cars differently because of Tesla.”
• You’ll be working on…(or you’ll be running…)
• You are…
• Can you…
• Your expertise…
• How you’ll make your mark…
• Note: Avoid the pitfall many companies make when they start their job descriptions with “About Us” (which is about the company, NOT the candidate)
• Cut down on “fluff” — candidates are overloaded with content daily. Keep your job descriptions simple. Your sentences should be punchy (8 to 13 words is ideal). Your bulleted lists should be in the 3 to 7 range. And most of your paragraphs should be 3 or fewer sentences.

If you’re writing job descriptions at scale (100+ per year), you might consider using one of The Top 7 Augmented Writing Tools for Job Descriptions . Check out the below screenshot of Ongig’s Text Analyzer analyzing a Customer Success Manager job description. The red highlights extra-long sentences, yellow highlights long sentences, and purple highlights long lists.

How to write the job title for your job description (2 tips)

To write a great job description requires writing a great job title. That’s because job titles are the first thing candidates see on a job description. It’s also a key part of what they search for on Google.

1. Make your job titles searchable

Use a title that candidates search for on Google. Ongig’s Text Analyzer software scores job titles on the number of words or syllables and helps answer what candidates are searching for.

Here’s an example of SEO-optimized job title suggestions for a Marketing Specialist job description:

“Marketing Coordinator” and “Marketing Analyst” jobs are searched more per month on Google than Marketing Specialist, according to Ongig’s research (with the help of search engine optimization tools like Google Keyword Planner and ahrefs.com ).

So, choosing one of these 2 job titles to write your marketing job descriptions might be a better choice.

Here’s another example. The below job description is for a “Human Resources Generalist.” There are 4 job titles searched more than “Human Resources Generalist.”

Here’s another example of a job title suggestion for a Senior Network Engineer. Our research says Network Engineer is searched on Google 7,000+ percent more than Senior Network Engineer.

Using job title suggestions to write job descriptions impacts the number of candidates you reach.

2. Keep job titles simple

Use 1 to 3 words and less than 20 syllables in your job titles. Short and punchy job titles perform better than long, cryptic ones.

Look at these two examples. The first title, ‘Principal Software Development Engineer,’ scores 63 out of 100. But if you use a simpler title like ‘Software Engineer,’ it gets a perfect score of 100 out of 100. You can also use the title ‘Web Developer’ to make it even better for search engines.

Appcast.io did an analysis from 400k+ job seekers and found that the hot spot for job titles is between 50-60 characters. The analysis showed that titles between 50-60 characters do better than other titles by 30-40%.

Caution: Don’t Try to Be Clever

You might want to use a creative or funny job title in a job description because it’s fun. But studies show that people usually don’t search for these fancy titles when looking for jobs.

“People won’t find your job ad if you use a “creative” job title like “web design wizard,” because they don’t search using that title.” source: Glassdoor

What to use for the “Location” Field in Job Descriptions [Physical or Remote]

“I don’t believe BlackRock will be ever 100% back in office. I actually believe maybe 60% or 70%, and maybe that’s a rotation of people, but I don’t believe we’ll ever have a full cadre of people in [the] office.” LARRY FINK, CEO of BlackRock Inc.

Because of COVID-19, where you can work have changed a lot. So, many companies now let employees work from home. And some also plan to keep this arrangement even after the pandemic.

Apple is downsizing their office space, and CEO Tim Cook told Business Insider the company would not “return to the way we were.”

Other companies will still have office space but might have a more hybrid approach to “location” in their job descriptions.

The Best Language to Use to Describe Location

Here’s a few examples of location language to use instead of just [City, State]:

• “Remote,” “Virtual,” “Distributed,” “Work at Home,” etc. (these are examples to use to write a job description that can be done anywhere). Fun fact: Elastic Co. was one of the first major companies to use the term “Distributed.”
• “Remote/[Name of Hub City]” — writing job descriptions for a position with a “hub” office, e.g., Remote/Austin, means that the position is virtual, but the headquarters or hub is in Austin, TX. Workday is rumored to be using this model (e.g., you can work remotely, but you must be near one of their offices/hubs).
• “Remote, Contiguous U.S.” — Instagram uses this when writing job descriptions to show candidates they can work in the 48 adjoining U.S. states on the continent of North America that are south of Canada and north of Mexico, plus the District of Columbia. It excludes Alaska and Hawaii and off-shore U.S. territories like Puerto Rico.

If your company is still hiring for “in office” roles, you can stick to writing job descriptions with a simple city and state.

The 6 Main Sections to Consider for the Structure of Your Job Description

To write a job description, it helps to have an outline/structure.

Here are 6 sections to consider in order of where we recommend you place them:

1. Job description summary

A job description summary starts off by giving candidates a clear idea of the role without going into too many details yet.

Curology’s job description summary for a Communications Director (below) does this well:

Notice how Curology uses language like:

• You will have the chance to define how our brand connects…
• You will use your knowledge of the editorial space…

Here are some tips for how to create a job description summary:

• Catch candidates attention with 1 or 2 high-impact benefits (e.g., creating software that will save lives)
• Engage candidates with a question (e.g., “How would you like to work in a place where your contributions and ideas are valued?”)
• Keep it short but meaningful — CIO Magazine says you should keep your JD summary/overview to between 1 to 4 sentences, and it should:

“…include a description of the job’s major function , how it contributes to larger company objectives , and why it’s important not just to the company, but to society as a whole. 

2. Job responsibilities

If you can create a good job description, you know you have to be clear about what you want from the new employee. The list of job duties can be long, but it doesn’t have to be.

Here are a few writing job descriptions best practices for this section:

• Highlight 2-4 primary responsibilities. You can share the longer list of day-to-day tasks once you make a hire. Try picking the top things this person will do.
• Break tasks into categories like “administrative”, “technical”, and “customer interactions”

Lululemon also does this well in their job description for an Expeditor:

Key Responsibilities and Accountabilities Under the direction of the Expeditor Leader, you will: Receive/Process stock received from warehouse, involving: unpack, count, fold, size and place on the floor, overflow stock placed in back room and stored areas Assist in preparing the store for the day including: replenishing garment styles and other merchandise by color, size, and quantity requirements; folding, sizing, and organizing product Ensure stock replenishment in work areas Complete other additional projects as required or by request, under the direction of the Expeditor Leader

You’ll find more tips about improving this section, and the next one, in our blog 7 Things that Will Go Extinct in Job Descriptions .

3. Requirements and qualifications

Requirements and qualifications also tends to be an extra-long section in job descriptions. Here are a couple of tips on how to write a job description without too many requirements:

• If you don’t really need years of experience, don’t make it a must-have for the job. Some companies are also hiring people based on their skills for the job, without focusing on the number of years they’ve worked.
• Did you know that many female candidates will not apply unless they meet 100% of the requirements? Be clear on the “must-haves” qualifications versus the “nice to haves”. “Must-haves” might be proficiency in a software solution, or a specific certification required to perform a job. “Nice to haves” might be previous experience in a similar role or industry.

Job Requirements Examples:

The Impact of using data to inform word choice

In different jobs and places, certain words work better than others. For example, in sales jobs, using “collaborate” is better than “interface” to attract people. But in manufacturing jobs, “teamwork” is more effective than “collaborate”. Also, in California, saying “demonstrated ability to take initiative” helps hire people faster, but in Illinois, it slows things down. So, this shows that word choices matter and can have different outcomes based on the job and location.

The way we speak affects how people understand us. And language changes over time, so what was wrong or not good to say a few months ago might be okay now. Also, different jobs and places like certain words and phrases for no clear reason. So, people looking for jobs need to keep up with these changes and use words that fit with what’s popular in their industry.

Before 2019, job ads with lots of ‘you’ statements worked well. But things have changed. Now, job ads with more ‘we’ statements are doing better. In fact, ads with three or more times as many ‘we’ statements than ‘you’ statements get filled eight days faster on average. This shows that today’s job seekers care more about a company’s culture and values when looking for a job.

4. Benefits, salary, and perks

Job seekers always want to know what’s in it for them. Listing benefits and salary information is important. You can list these all in one section or break them into different sections if you prefer.

Linkedin’s blog, This Job Description Heatmap Shows You What Candidates Really Care About (and What They Ignore) , shows salary and benefits as the “hottest” and “most helpful” parts of a JD:

Here’s what we recommend you include, no matter how you organize it:

• salary range, even if it is not 100% set (include commission % for sales roles)
• vacation policies (unlimited days or number of weeks per year)
• retirement plan offerings (401k matching)
• medical packages (health, vision, or dental plans)
• fee reimbursements (phone, gym memberships, or healthcare expenses)
• parental leave (exact time off available for new parents)
• wellness opportunities (yoga classes, on-site gym, or group sports teams)
• free training you provide

Spotify knows how to write up a job description with perks while making it fun. The job description below for a Latinx Culture Editor lists the perks of the job in a catchy way:

How to get the right people to apply for your job

To attract the right people for a job, it’s important to use positive words that show the job is a chance for people to learn and grow. So, these words, like ‘opportunity to grow’ or ‘persevere,’ encourage more applicants and also help fill job positions faster. On the other hand, words like ‘high performer’ or ‘natural ability’ can make the job seem less appealing and slow down hiring. Thus, it takes longer to fill the role.

Using phrases that highlight growth and improvement in job ads also works well. They bring in more applicants and make the hiring process faster. So, avoiding phrases that suggest skills are fixed and cannot be changed is also a good idea. Technology can also help figure out the best words to use. But overall, focusing on growth words in JDs creates a positive environment. And it also attracts candidates who want to learn and grow on the job.

How punctuation affects your job description

The way we use punctuation in job ads really matters. Before, too many exclamation points made a job ad seem unprofessional. But lots of questions engaged candidates more. Now, things have changed. Using more exclamation points is better. People like it because it shows excitement. Questions are viewed with doubt. This change might be because we communicate a lot through emails now. And emails are often informal and enthusiastic, so people respond better to exclamation points.

According to the latest data, bulleted content should account for around 25% of your JD. This balance has been found to be effective in increasing the number of applicants. It is noteworthy that this represents a decline from a few years ago, when job descriptions with nearly 40% bullet points were considered most effective.

Also, it’s important to keep sentences short in job ads. Short sentences keep people interested and help them understand better. Long sentences with too many words can be confusing and make readers lose interest. Good job ads usually have sentences with 13 to 18 words. So, avoid using too many words or very long sentences to make the job ad work well.

5. About Us (or “Mission Statement”)

This part of job descriptions is where you talk about your company and what it’s like to work there. It’s called the ‘About Us’ section. Here, you talk about your company culture and also share interesting details about what it is like to work in your team.

Here are a few tips on how to write a job description “About Us” section:

• introduce your employer brand and industry
• include the company location and/or the location of the role
• write a description about the team
• talk about the company’s mission or vision
• list fun facts or awards you’ve received as a company

Here is an About Us from the “About Peloton” section at the end of their job descriptions:

“Peloton is the largest interactive fitness platform in the world with a loyal community of more than 2.6 million Members. The company pioneered connected, technology-enabled fitness, and the streaming of immersive, instructor-led boutique classes for its Members anytime, anywhere. Peloton makes fitness entertaining, approachable, effective, and convenient, while fostering social connections that encourage its Members to be the best versions of themselves. An innovator at the nexus of fitness, technology, and media, Peloton has reinvented the fitness industry by developing a first-of-its-kind subscription platform that seamlessly combines the best equipment, proprietary networked software, and world-class streaming digital fitness and wellness content, creating a product that its Members love. The brand’s immersive content is accessible through the Peloton Bike, Peloton Tread, and Peloton App, which allows access to a full slate of fitness classes across disciplines, on any iOS or Android device, Fire TV, Roku, Chromecast and Android TV. Founded in 2012 and headquartered in New York City, Peloton has a growing number of retail showrooms across the US, UK, Canada and Germany. For more information, visit  www.onepeloton.com. ”

Consider Using “Mission” over “About Us”

Research proves that candidates like companies with a clear mission. So, your mission statement can replace your About Us section. It’s a more modern approach compared to an About Us section without a mission.

Here’s an example of how Impossible Foods writes their mission statement in JDs. You can see how it could easily replace an About Us:

“Impossible Foods is addressing the most catastrophic threats facing humanity: climate change and biodiversity collapse. A global transition to a plant-based food system will turn back the clock on atmospheric CO2 levels, restore natural ecosystems and reverse meltdown in wildlife biomass. The easiest — if not only — way to make our civilization sustainable is to eliminate livestock, the most dangerous technology on Earth. But humans won’t give up meat. So we need to make meat better — more delicious and more nutritious, without animals as the underlying production technology. That means that making meat sustainably is the most important and urgent problem for the global scientific community. Impossible Foods’ mission is to completely replace the use of animals as a food-production technology by offering consumers everything they currently value about animal products — and making products that are vastly superior to their animal analogues.”

Rival Inc. also includes their mission statement when writing job descriptions:

“ Our Mission Thrive Global’s mission is to end the stress and burnout epidemic by offering companies and individuals sustainable, science-based solutions to enhance well-being, performance, and purpose, and create a healthier relationship with technology. Recent science has shown that the pervasive belief that burnout is the price we must pay for success is a delusion. We know, instead, that when we prioritize our well-being, our decision-making, creativity, and productivity improve dramatically. Thrive Global is committed to accelerating the culture shift that allows people to reclaim their lives and move from merely surviving to thriving.”

6. EEO and Diversity Statement

Many JD templates include a standard EEO statement , but some companies go further at the end of their job descriptions with Diversity statements .

Diversity statements are often on a company website or careers page, but they’re important in job descriptions too.

Check out SAP’s simple diversity commitment:

“To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.”

Hewlett Packard Enterprise (HPE) uses a longer hybrid EEO statement and diversity message:

The six sections we talked about in a job description are just ideas. You can also mix them up or change the order. But bear in mind that it’s best to talk about the job first and the company later.

Embracing Inclusivity in Job Postings

Using clear language about helping people in job ads helps companies hire better. It’s not just about saying everyone is treated the same; it’s also about mentioning they’ll help people with special needs. This shows they really want to include everyone and make the workplace easy to use.

When companies are clear, it tells people with disabilities they can apply without worrying. So, it makes them feel better about applying. It also shows everyone the company cares about having different kinds of people and making a helpful workplace. This can also make the company more attractive, bring in skilled workers, and create a diverse and happy workplace.

Writing Job Descriptions — AFTER You Write

Ok. You’ve written your JD. What next?

The first step is to use inclusive language in JDs. This means using words that don’t exclude or offend people based on their race, age, sexual orientation, disability, or other biases.

Remove potential bias from job descriptions

Text Analyzer has found that most JDs have exclusionary words. So, common examples include”he/she,” “blacklisting,” “digital native,” “culture fit,” and “recent graduates.”

After you’ve written all the sections in your JDs, you should (if you can afford it) run your job descriptions through a Text Analyzer to flag “exclusionary words”. Make sure that you use a Text Analyzer that explains why the term might be exclusionary and also offers inclusive synonyms.

Here’s an example of Ongig’s Text Analyzer at work. The database engineer job description below flags the phrase “brown bag sessions” and explains why it might be exclusionary. It then also presents “lunch and learns” as a more inclusive synonym.

Improve readability in job descriptions

Using simple language is crucial. It means not using short forms or complicated words that confuse people. Also, long sentences can be hard to understand. So, by keeping things clear and straightforward, more people can easily understand what the job is about. This way, job descriptions become clear and also accessible for everyone.

Here’s another example of Text Analyzer at work with this R&D Engineer job description below:

5 Examples of the structure of a job description

Job descriptions can come in different styles. It’s like using different templates or examples. For example, what you write for a sales job might look different from what you write for a tech job. Companies often use specific formats for different types of jobs. So, this helps to clearly explain what each job involves and also what they’re looking for in a candidate.

Job Description Templates

Here are some samples of job description templates used by leading companies:

Disney (Product Manager, Hulu) Job Description Example

This job description below is an example of a job at a large business unit (Hulu) within a larger parent company (Walt Disney Company).

Ongig’s Analysis

Disney chose to write the job description above using a structure of 5 main sections:

• What You’ll Do
• What to Bring
• Nice-to-Haves
• About The Walt Disney Company

Instagram (Executive Assistant) Job Description Example

The job description below is an example from Instagram who’s parent company is Facebook.

Instagram’s job description template uses these 5 main sections:

• Who you’ll work with
• Responsibilities
• Minimum Qualifications
• Preferred Qualifications
• Facebook’s mission and EEO statement

Bark (Designer) Job Description Example

Here’s a job description example from Bark, a subscription-based company for dog products.

Bark’s job description template uses these 6 main sections:

• Team Summary
• Who We’re Sniffin’ For
• Includes location and benefits info

Netflix (Support Solutions Engineer) Job Description Example

This job description below is for Netflix’s Technology Services team.

Netflix’s engineer job description template uses these 6 main sections:

• About the company
• About the team
• Position Summary
• Experience with

Centene Corporation (RN – Care Manager) Job Description Example

This job description example below is for a registered nurse in North Carolina with multiple locations.

Centene Corporation’s WellCare RN job description template uses these 4 main sections:

• North Carolina specifics
• Location/region
• Licenses/Certifications
• EEO Statement

Write job descriptions at scale

If you’re writing a large volume of job descriptions (many dozens to thousands per year), you’re likely going to want a different template for different departments or jobs. So, this way, you don’t have to reinvent the wheel each time.

The Text Analyzer template builder feature allows you to create and store your best job description content in the tool too!

Writing LinkedIn job descriptions is different than writing JDs for your career page or other job boards. These are some things you should know about how to write a job description on LinkedIn.

You can use the same information but structure it based on LinkedIn’s job description templates.

For example, if you write a LinkedIn job description, you can leave out the About Us section, salary info, and your # of employees because it’s already listed based on your company profile.

But, to write a job description on LinkedIn, you still need to include:

• the job title
• info about the candidate (e.g., “About You” or “What you’ll do”)
• a job description summary
• a list of perks
• the EEO or diversity statement

Our blog on How to Write LinkedIn Job Descriptions goes into more detail about how you can fine-tune your company’s “About Us” section. It also shows how the salary range is estimated and how the employee count is populated.

Job description template — SHRM

Internal JDs , SHRM’s article on How to Develop a Job Description is another good resource for how to write a job description template. In this article, SHRM describes a job description as a:

“useful, plain-language tool that explains the tasks, duties, function and responsibilities of a position”

The article mentions that JDs give employees a clear resource to use as a guide for job performance, which is also used by a supervisor as a success measuring tool. So in this instance, writing “job descriptions” is more for internal use than for advertising a job.

Here’s a summary of SHRM’s steps for writing job descriptions for internal use:

• Performing a job analysis
• Establishing the essential functions
• Organizing the data concisely
• Adding a disclaimer
• Adding signature lines for approval
• finalizing the job description

Writing Job Descriptions Best Practices

Let’s summarize how to write a position description:

• Put the important stuff first
• Use 1st or 2nd person grammar
• Use an active voice
• Write about the candidate early on and often
• Make it succinct and to the point
• Consider using a JD tool, like Text Analyzer
• Make your title searchable and simple (and don’t try to be clever)
• Be specific with the job location (physical and remote) – remember there are more choices than ever
• Job Responsibilities
• Requirements and Qualifications
• Benefits, Salary and Perks
• About Us (or “Mission Statement”)
• EEO and Diversity Statment
• After writing, check for bias and readability

Creating Inclusive and Engaging Job Descriptions 

When you’re putting together a job description, you’re inviting someone into your team and work culture. Your goal? To make sure the right people—those perfect candidates—feel welcome and excited to apply. Here’s how to make your job postings stand out, welcoming everyone who reads them to throw their hat in the ring.

Speak Everyone’s Language

Firstly, using inclusive language is a must. Imagine you’re at a party where everyone’s chatting, but some folks feel left out because of the way conversations are happening. You wouldn’t want that, right? So, in your job description, choose words that make every qualified candidate feel they have a shot. This means ditching industry jargon that might confuse people or sound too stuffy. 

Also, avoid terms that lean towards a specific gender or cultural background unless they are absolutely necessary for the specific role. This approach not only broadens your pool of potential candidates. But it also shines a light on your company’s commitment to diversity and inclusion.

Show Off Your Company Culture

Secondly, showcase your company culture. So, this is your chance to brag a bit about what makes your place awesome. Are your team members always brainstorming in cozy coffee corners? Say that! Do you have office dogs that everyone adores? Mention them! 

A well-crafted section of the job description that paints a vivid picture of the work environment helps prospective candidates see themselves as part of your team. It’s about setting clear expectations and giving a peek into the day-to-day life at your company, which can be a huge draw for the right talent.

Bring Your Words to Life

Now, for a bit of magic: multimedia elements. Imagine someone scrolling through endless search results of text-heavy job descriptions. Then, they stumble upon yours, which features a short video tour of your office or a photo collage of team events. Instantly, your open roles stand out. 

So, by incorporating videos, images, or even interactive elements, you give potential employees a real feel of your company vibe. It’s one thing to read about a dynamic work environment; it’s another to see it in action. This doesn’t just catch the candidate’s attention; it keeps it, guiding them closer to the “apply” button.

SEO and Social Media Strategies for Job Descriptions 

So, you’ve crafted the perfect job description, but there’s one problem. It’s not showing up when people search your vacant role. How do you make sure the right eyes land on it? That’s where the power duo of SEO and social media comes into play. Let’s explore how you can harness their magic to attract top talent to your open roles.

Get Friendly with Search Engines

Search Engine Optimization (SEO) is how you make sure your job description stands out in a sea of search results. So, start by doing some keyword research. These are the words and phrases that potential candidates are typing into Google when they’re on the hunt for their next opportunity. So, sprinkle these keywords naturally throughout your job description. This is  especially useful in the title and headings, and watch as your listing climbs higher in the SERP.

Make Friends Online

Now, onto social media—the place where everyone hangs out these days. Think of it as your megaphone, amplifying your job postings to reach a wider audience. But it’s not just about blasting your listings; it’s about being strategic. So, share your job postings across platforms like LinkedIn, Twitter, and Facebook. But you must tailor your message to each audience. So, use hashtags to increase visibility and tag relevant industry influencers or organizations to get your job in front of the right eyes.

Keep It Engaging

Another thing to remember is that it’s not just about getting your job postings out there. You must also make sure they’re irresistible to potential candidates. So, use action verbs and compelling language to grab their attention from the get-go. Highlight what makes your company unique and why someone would want to work there. And don’t forget to include a clear call-to-action at the end, inviting interested candidates to take the next step in the application process.

Transparency in Compensation and Benefits 

When it comes to writing a job description, being upfront about salary, benefits, and perks is a game-changer. Here’s why.

A Level Playing Field

Imagine you’re shopping for a new car, and the dealership won’t tell you the price until after you’ve taken it for a test drive. Frustrating, right? Well, it’s the same deal with job seekers. They’re on the hunt for the right fit, and part of that equation is knowing what’s on the table in terms of compensation. So, by laying it all out upfront, you level the playing field and attract candidates who are genuinely interested in what you have to offer.

Attracting the Right Crowd

Let’s face it—money talks. When potential candidates see a clear breakdown of salary and benefits, it’s like a beacon calling out to those who are a perfect match for the role. So, you’re not just casting a wide net and hoping for the best. You’re honing in on qualified candidates who know their worth and are excited about the opportunity. Plus, being transparent about compensation can help weed out those who might not be the right fit. Thus, saving you time and energy in the long run.

Building Trust and Loyalty

Transparency breeds trust. When you’re open and honest about compensation and benefits, you show potential candidates that you value their time and expertise. So, it sets the tone for a positive relationship from the get-go. And it can also go a long way in building loyalty down the line. After all, who wouldn’t want to work for a company that’s upfront about the good stuff?

Legal Compliance and Avoiding Discriminatory Language 

You see, finding the perfect words to describe the role is only the beginning. You must also make sure those words play by the rules. Here’s a crash course in legal compliance and steering clear of discriminatory language.

Playing by the Rules

When you’re crafting a job description, keep employment laws and regulations in mind. Think of it like driving—you wouldn’t want to speed through a school zone, right? Similarly, you want to make sure your job description stays within the lines of the law. So, this means avoiding language that could be interpreted as discriminatory based on factors like race, gender, age, religion, disability, or any other protected characteristic. That’s how to create a fair and inclusive environment for all potential candidates.

Keeping It Inclusive

Your job description is like the welcome mat to your company—you want everyone to feel invited. That means using language that welcomes candidates from all walks of life. So, instead of using terms that might unintentionally exclude certain groups, focus on the specific skills and qualifications needed for the role. By keeping your language clear, concise, and inclusive, you not only comply with legal requirements but also create a more welcoming atmosphere for potential candidates.

The Power of Employee Testimonials and Interactive Elements 

The voice of experience.

Imagine you’re considering trying out a new restaurant. You check out the menu, read a few reviews, but what really seals the deal? It’s when your friend raves about their amazing meal and shares their personal experience. That’s the power of employee testimonials. When potential candidates hear directly from your team members about what it’s like to work at your company, it’s like getting an insider’s look behind the scenes. So, these testimonials offer a genuine insight into the company culture, the team dynamics. It also shows what it takes to succeed in the role.

Bringing It to Life

Now, let’s talk about interactive elements. We’re living in a digital age, where scrolling through endless job postings can feel like searching for a needle in a haystack. But what if your job description stood out from the crowd? Enter interactive elements—videos, quizzes, virtual tours, you name it. These elements bring your job description to life, giving potential candidates a taste of what it’s like to work at your company. So, whether it’s a virtual walk-through of your office space or a day-in-the-life video showcasing the role, these interactive elements offer a more immersive experience.

Evaluating and Updating Your Job Descriptions Regularly 

Here’s why regularly reviewing and updating your job descriptions is a recipe for success.

Keeping Up with the Times

Picture this: You wrote a killer job description a year ago. But since then, your team has evolved, your company has grown, and the role itself has shifted. Sound familiar? That’s why it’s crucial to regularly review and update your job descriptions to ensure they accurately reflect the role’s current needs. So, maybe there are new technologies or skills that are now essential for the job. Maybe the team dynamic has changed, and you need someone with a slightly different set of skills. Whatever the case, taking the time to evaluate and update your job descriptions ensures they stay relevant and effective.

Measure Twice, Cut Once

Are you tracking the effectiveness of your job descriptions? There are a few ways you can do this. You can track metrics like the number of views, clicks, and applications your job postings receive. You can also ask candidates how they found out about the job and what attracted them to apply. This feedback can help you understand what’s working and what’s not, so you can make adjustments accordingly. It’s all about continuous improvement, making small tweaks here and there to ensure your job descriptions are hitting the mark.

Why I wrote this?

Ongig’s mission is to make job descriptions better online, whether they’re on your company’s site, job boards, or LinkedIn. We aim to change how job info is shown, making it interesting for job seekers. So, by improving job descriptions, we help companies connect with the right candidates. Our goal is to create job posts that are not just informative but also exciting, benefiting both employers and job seekers in finding the right fit. Check out our  Text Analyzer job description writing software  if you’d like to learn more.

• How to Develop a Job Description (by SHRM)
• 5 Best Practices for Writing Great Job Descriptions (by Glassdoor)
• How to Write a Job Description (by Indeed)
• 10 tips for crafting highly effective job descriptions (by Sharon Florentine)
• Long Job Descriptions and Titles Can Hurt You. And So Can Short Ones (by Chris Forman)

March 21, 2024 by Heather Barbour in Job Descriptions

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Creative Job Description

Creative duties & responsibilities.

To write an effective creative job description, begin by listing detailed duties, responsibilities and expectations. We have included creative job description templates that you can modify and use.

Sample responsibilities for this position include:

Creative Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Creative

List any licenses or certifications required by the position: PMP, PMI, QA, DCS, MCSE, FB, MPM, PRINCE2, CSM, CAPM

Education for Creative

Typically a job would require a certain level of education.

Employers hiring for the creative job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Design, Graphic Design, Advertising, Communications, Education, Business, Art, English, Fine Arts

Skills for Creative

Desired skills for creative include:

Desired experience for creative includes:

Creative Examples

• Microsoft Word (.docx) .DOCX
• PDF Document (.pdf) .PDF
• Image File (.png) .PNG
• Works with the Show Producer to identify and procure talent and resources necessary to complete the project
• Provides guidelines and supervises special projects, such as on-air campaigns for novelas, launches for entertainment and news shows network initiatives that will increase ratings and brand awareness
• To lead and manage project teams delivering world-class user-experience
• Providing expert consultancy and inspirational design management to projects across a range of scales, working with a mix of in-house teams, design agencies, or software vendors and integrators to ensure the best possible experience
• Promote user-centred design, ensuring a coherent user interface that supports the aims of the business
• Build relationships with internal management teams to know the ins and outs of their departments and better understand their needs
• Hunt and gather in both traditional and unorthodox ways
• Negotiate every detail of hiring a future team member down to the every detail
• Engage UX Research team by participating in or consulting throughout research process
• Will be responsible for a portion of the creative solutions in their entirety
• Computer literate on Mac and PC with good Microsoft Office skills
• Must have experience of, and an ability to work within, defined creative development procedures
• A minimum of 5 years experience in on-air promotion/production for a cable television channel, with a solid working knowledge of all aspects of production
• Reports to VP, Brand Design the Creative Director will be responsible for the overall “look and feel” of the Oxygen brand across all platforms
• Manage in-house design team, mentor and train-up Jr
• Exceptional time management, communication and organizational skills
• Acts as “vision-keeper” for the project team
• Collaborates with Show Producer to maintain the desired creative intent
• Creates and presents project materials to internal and external audiences to advocate and communicate project concept, content and status
• Supports in the process of creating and producing original and engaging promos promotional materials and interstitials according to a brief, timeline and budget as agreed
• Supports on the development of projects with the Lead Creative and Creatives throughout the production process
• Communicates throughout the stages of production to the rest of the department and where necessary other departments within the company
• Has the confidence to pitch and present ideas to the team
• Proactively offers creative ideas, where appropriate, as part of the creative development process
• Is an engaged and enthusiastic team member, proactively sharing ideas and always committing to best practice
• Be willing to write everything from social posts, blog posts, brochures and brandedcontenttoTV, radio and long form video concepts
• Expert in various web development tools such as HTML 5, CSS and JavaScript
• In-depth knowledge of global brand equity, management and marketplace
• In partnership with the Art Director, concept and develop exceptional creative work
• Solid understanding of the product development cycle and what it takes to ship a game on quality, time and budget
• Lead visual identity development for HD titles
• Direct creative execution of brand bibles and franchise design toolkits for cohesive visual brand identities
• Designing web pages and landing pages using a Magneto platform
• Use behavioral marketing techniques to engage online customers to generate additional revenue and increase user experience
• Develop online advertising material to drive e-commerce marketing strategy
• Design and produce graphics materials related to the company’s sales and marketing efforts
• Paginate, layout, and collect catalog files for final production
• Interpret briefs including creative concepts and to work them into suitable and robust draft copies and/or graphic art files
• Achieve all agreed targets relating to the delivery of artwork and pre-press materials
• Deliver artwork of a consistent quality which meets the client brief and to follow this through to final artwork delivery, undertaking amendments and corrections to proofs as required
• Ensure that the storage and management of all artwork follows INWK procedures and policies at all times
• Carry out additional duties and responsibilities from time to time as required by INWK
• Expert level proficiency in Adobe Creative Suite, with ability to execute high-level creative concepts
• Minimum of 10 years’ experience in design management in a newspaper setting
• Must have experience in art direction of stories, projects and sections
• Prefer experience in newspaper redesign
• Strong track record as print designer, creative designer and newsroom manager is necessary
• Excellent analytical skills and leadership abilities necessary
• Full life-cycle recruiting of marketing and creative professionals for contract and direct hire roles in the fashion, beauty, lifestyle and advertising industries
• Contributes to preliminary strategy formation for each new project (Digital & Direct)
• Craft project estimates and work with project management on implementation
• Leads team to identify and solve marketing problems from a creative perspective
• Creative Production from PSDs and other files
• Develop fully interactive rich media ad units intended to engage the user
• Resize and/or Revise ad units
• Compile KPI report for Team Lead
• Collaborate with key stakeholders to set the strategy of how design brings the brand to life and use this strategy to guide the priorities and output of your team
• Implement, test and iterate on different game mechanics
• Comfort with Adobe Creative Suite, Sketch, InVision, and other contemporary design tools
• Flexibility - ability to respond with a positive and flexible approach to competing priorities
• Ability to conceptualize and turn a seed of an idea into a fully integrated, successful program concept
• Ability to juggling multiple projects and deadlines
• Ability to lead a team and provide mentoring to junior team members
• Strong exceptional communication, networking, influencing and persuading skills
• Produce professional quality code
• Follow best practices for documentation, testing, and code reviews
• Partnering with key stakeholders to identify opportunities and to understand customer needs and business requirements
• Working with the Head of UI/UX Design and the Head of Design Strategy (and other design leaders) to set the Design team direction and strategy – developing and refining how we engage and inspire the business, setting the overall creative direction, establishing the set-up and workflow of the team
• Participating with senior stakeholders on shaping overall wider vision and strategy for experiences, products and services, particularly in areas of specific expertise
• Contribute to the development and adoption of innovative interactive/web principles and ideas across the broader team
• Oversees brand development and design for The Oklahoman, contribute to NewsOK, Oklahoman Direct, and BigWing Interactive
• Contribute to and guide Advertising Sales national and local sales efforts by creating, analyzing and leveraging data that identifies sales opportunities, influences sales initiatives and proposals, and informs sales reps on competitive and category data, industry trends
• Provide support to other organizations in the company, including Circulation, Audience Development and NIC, to Strategy teams
• Represent the brand creatively wherever necessary
• 2+ years of prior experience working as a Recruiter or Sourcer for Creative and UX positions
• Strong interest in visual design and user experience
• Strong understanding of the interactive industry/business overall and associated technologies and trends
• 3+ years in story development, publishing, game development, or other story development on other interactive platforms
• Must also have strong knowledge of MS office products, , MS Word, PowerPoint, Excel Adobe
• Bachelor’s degree in an applicable field of study, or equivalent work experience

Related Job Descriptions

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I am an Employer

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Job Descriptions .

How to write a job description (with examples), how to write a job description.

Job descriptions are the cornerstone of the recruiting process. They help to attract top talent, set expectations for qualified candidates, inform prospects about the role and company, and streamline the search process. Plus, a well-written job description gives companies a chance to make a great first impression. So while writing accurate and compelling job descriptions can be frustrating, finding the time and resources to do so is well worth it.

Importance of Job Descriptions

No matter how many job descriptions you write, they never seem to get any easier, especially if you are writing them for roles you know little about. We’re here to help. For starters, let’s discuss the importance of job descriptions, and then we’ll tackle how to write them.

Job descriptions are helpful for both prospective candidates and employers. Here’s why:

Attract Prospective Candidates

A concise and compelling job description will play a major role in attracting qualified candidates. With resources like LinkedIn, Facebook, Twitter and email, the ability to post and share jobs is instantaneous and has exponential reachability.

Set Expectations

A clear job description will set everyone up for success. Prospects will understand what is expected of them, more-qualified candidates will apply, under-qualified applicants will move on and you will save loads of time sifting through applications and communicating with potential candidates.

Prepare for Interviews

A well-crafted job description can help both applicants and interviewers prep for the big day . Applicants will be able to prepare for likely topics of conversation and interview teams will be equipped to ask questions that will accurately gauge the candidate’s qualifications.

Make a Stellar First Impression

Job descriptions are often the first point of contact candidates will have with your company and can shape their first impression. Just like resumes and CVs, any jargon or grammatical errors will turn a candidate off and leave a lasting negative impression.

Simplify the Search

Searching for jobs is incredibly time-consuming, especially for the 73 percent of candidates who are passive and currently employed. Clear and concise job descriptions help prospects compare salaries, benefits, perks and even company culture to determine what roles are worth applying to.

Establish a Baseline

Once a candidate is hired, the job description will stand as a baseline to measure growth, reference during performance reviews and consider future training opportunities.

Recommended Reading 29 Recruitment Strategies With Real Examples

Great job descriptions are thorough yet concise. They use specific terms and keep a professional tone. It’s OK to be a little quirky, but don’t overdo it. If you don’t take the job description seriously, top candidates will move on to other opportunities.

Important Parts of a Job Description

• Company Bio/Mission

Role Summary

• Role Responsibilities
• Role Requirements (Must-Have Skills)
• Time/Location
• Next Steps (How to Apply)

Here’s an outline of the main sections every job description should include.

Make the job title clear, concise and industry-specific.

43 percent of job seekers look for career opportunities on job boards that use search engine optimization (SEO) techniques. Job seekers are also likely to search based on the terms they know, so don’t stray from the standard industry language of common job titles. Be sure to include specific terms, like the programs required for the role. The title Lead Front End AngularJS Engineer is much more descriptive than Developer and will attract more qualified candidates. If your job can’t be found, it can’t be applied to.

Company Mission

Include a company description or mission, but keep it to about two to four sentences.

72 percent of job seekers noted they would be more likely to apply to a job posting with a company description. At the same time, don’t get too lost in the details. Most companies have a lengthy mission statement with core values and a culture code. For candidates looking at multiple companies and open roles, the missions start to sound the same. If candidates decide to pursue the position, they can read about the company’s full profile on the website. 

Consider writing a templated version that can be repurposed whenever you need to write a new job post. It’s also more common to include the company description or mission at the beginning of the post.

Write a brief three to five sentence summary about what the candidate will do in their role, who they’ll work with and any general qualities your team is looking for in the individual.

Job Responsibilities

90 percent of top-performing job descriptions include clear responsibilities and duties, according to Built In research. Responsibilities and duties are essential in order for a candidate to understand the role. They also set expectations for the hired employee and can be used as a baseline for performance reviews down the line.

Give five to 10 bullet points on what the candidate can expect to do in the role. Here are a few tips:

• Write in complete sentences.
• Be thorough. Candidates will be better prepared for the interview and role if they know what is expected of them.
• Don’t be excessive. You don’t need to include every single possible thing a person might encounter during the work day.

Must-Have Skills

Job descriptions include an average of eight distinct qualifications per job post (including must-have and nice-to-have skills), according to Built In research. List five to seven bullet points that are absolutely necessary for a candidate to be successful in the role they are applying to.

• Include quantities when applicable, like years of experience.
• Be sure to clarify what the application requires, like a portfolio, writing sample, video recording, resume, CV, cover letter, etc.
• Other important information includes education, experience, certifications and knowledge of specific platforms.

Nice-to-Have Skills

If there are any other qualities that are nice to have, include those here. Don’t feel like you have to include this section, but it may help candidates know what to include in the application or interview to stand out. This section is lower priority and should have fewer bullet points. 

Compensation

61 percent  consider compensation information to be the most important part of a job description. However, 99 percent of top-performing job descriptions don’t include compensation information, according to Built In research. Many companies still refuse to provide this information in job descriptions, but it’s time to get over this discomfort to garner a larger applicant pool.

It’s best to be upfront about the time frame you need employees to work. Flexible work hours are more common for full-time employees, time zones may play a role, and certain industries and markets work around different schedules.

Candidates will consider commute time or relocation efforts in their employment decision, so help them determine fit before they embark on the application process. Embedding a Google Map onto your website is really quite simple and can be done with this guide .

Working Conditions

Keep working conditions and workplace expectations clear. People want to know what to expect in their future work environment. Are there any physical requirements for the role? What is the expected dress code?

Call to Action

Make sure it is blatantly obvious where a candidate is supposed to apply. Do not make it complicated or frustrating to apply because that’s just going to reduce your applicant pool for the wrong reasons. This is one area that companies should customize to the location the job is being posted. Make sure they know where to click or who to email to get the process started. 

Disclaimer Statements

Most companies include an equal opportunity employer statement and that the employee may be required to perform additional job functions beyond the description. Do your research because disclaimers can help companies prevent serious lawsuits .

Elements to Improve Job Descriptions

Some companies include additional details in their job descriptions to help differentiate them from other employers. There’s certainly a balance between writing a thorough job description and being excessive, and that’s up to your team to decide. Here are a few additional sections to consider including in your job description. While these items are optional, they may turn a good job description into a great one.

Non-financial benefits are often a deciding factor for prospective candidates —  61 percent of job seekers expect to see benefits packages in job descriptions, yet only 43 percent of top-performing job descriptions included such information, according to Built In research.

Things to include are your company’s:

• Health insurance and wellness plans
• Retirement and stock options offerings
• Childcare and parental leave options
• Vacation and PTO policies

Remember that perks are not the same thing as benefits. Perks are nice add-ons the company offers its employees to improve work-life balance and help them live happier, more productive lives. 

Company Culture

Sure, it’s a buzzword, but the people have spoken and the best candidates expect a strong company culture . In fact, 47 percent  say that company culture is the main reason they’re searching for new opportunities.

Word Count 

It’s best to keep your job description in the 250 to 500 word count range, as supported by a study that found the majority of job postings had a similar word count trend. Top-performing job descriptions contain an average word count of 457 words, based on Built In findings. 

Average word count also correlates with average time on page for job descriptions. Job descriptions with a word count between 251 to 500 words see an average time on page of one minute and 39 seconds (1:39), which is closest to the average job description reading time of one minute and 41 seconds (1:41). It’s clear that job descriptions which adhere to word count best practices are much more engaging than their lower-performing counterparts. 

16 percent of job descriptions as analyzed by Built In contain obvious typos, which could be detrimental to applicant reach and a company trustworthiness. Similar to how many recruiters disregard applicants with typos on their resume or application, candidates may come away with a negative impression of your company for not doing its due diligence. Remember to always have at least one other person read your job description before posting.

Job Description Examples

Job descriptions aren’t one-size-fits-all. While the company bio and mission statement sections may remain the same for each role a company posts, the main sections — which include role responsibilities and requirements — should be uniquely tailored to the job at hand.

For instance, a job description for a highly specialized role will usually go into more detail about the types of tools and software programs qualified candidates are expected to possess, while a JD for an entry-level role may spend more time broadly discussing the mentality or passions a candidate should have. In any case, job descriptions that have enough detail specific to the role gives job-seekers a better sense of the position and it gives you an opportunity to make a positive first impression.

Below we’ve rounded up some in-depth guides and job description templates for several roles:

Creative Roles

• Art Director Job Description
• Technical Writer Job Description  
• UX Designer Job Description

Data and Analytics Roles

• Business Intelligence Analyst Job Description
• Data Analyst Job Description
• Data Scientist Job Description  

Developer Roles

• Front End Developer Job Description
• iOS Developer Job Description
• Java Developer Job Description
• PHP Developer Job Description
• Product Manager Job Description
• Salesforce Developer Job Description

Operations Roles

• Operations Manager Job Description
• DevOp Job Description  
• Project Manager Job Description

Marketing Roles

• Marketing Manager Job Description

Sales Roles

• Account Executive Job Description
• Account Manager Job Description
• Customer Success Manager Job Description  
• Sales Development Representative Job Description  
• Sales Engineer Job Description
• Sales Operations Manager Job Description

How to Write a Job Description: Data-Driven Results

We gathered cold, hard facts from a sample of the top performing job descriptions across our seven markets. Here’s what we found out.

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Crafting Compelling Job Descriptions for *Leaders in Creativity*: A Guide for Employers

Explore diverse and comprehensive job description examples that cater to job description examples for Creative Directors. Elevate your hiring process with compelling JD tailored to your organization's needs

In the competitive and dynamic landscape of the creative industry, the position of a Creative Director holds immense significance. Crafting an effective job description for Creative Directors is not just about conveying expectations and requirements but also about attracting top-notch talent and setting the stage for a successful employer-employee relationship. This comprehensive guide is designed to walk employers through the process of creating impactful job descriptions that resonate with talented Creative Directors .

What is a Job Description for Creative Directors?

A job description for a Creative Director serves as a detailed outline of the roles, responsibilities, qualifications, and expectations associated with the position. It encapsulates the essence of the role, offering a clear understanding of what the organization requires from the potential candidate. Additionally, it provides crucial insights into the company’s culture, vision, and values, shedding light on what differentiates the organization from others in the industry.

Key Elements of a Good Job Description for Creative Directors

• Clear and Detailed Responsibilities : A good job description clearly delineates the responsibilities and expectations associated with the role of a Creative Director, leaving no room for ambiguity.
• Qualifications and Experience : It outlines the requisite skills, qualifications, and experience necessary for excelling in the position, providing a clear benchmark for potential candidates.
• Company Overview : A compelling job description incorporates a brief yet compelling overview of the organization, reflecting its values and culture.

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Crafting Effective Job Descriptions for Creative Directors

Crafting a job description for a Creative Director involves more than just listing responsibilities; it requires a deep understanding of the candidate profile that would best fit the organization. The job description should be a true reflection of the company's aspirations and the unique challenges and opportunities that the role offers. Clarity, creativity, and precision are vital components in this process.

Why Some Job Descriptions are Ineffective for Creative Directors

Ineffectively crafted job descriptions often fail to attract the right candidates. Vague language, an overwhelming list of requirements, or an absence of the company's vision can deter potential applicants. These job descriptions may also fail to showcase the potential for creative freedom, growth, and collaboration , thus missing an opportunity to attract high-caliber talent.

Job Description Examples for Creative Directors

Example 1: innovative advertising agency, objectives of the role.

The Creative Director will spearhead our creative team, ideate innovative campaigns, and ensure the delivery of high-quality creative content.

Responsibilities

Lead and manage the creative team, providing mentorship and guidance

Stay updated with industry trends and implement cutting-edge strategies

Required Skills and Qualifications

Bachelor's degree in a relevant field

Proven experience in a similar role

Preferred Skills and Qualifications

• Experience in digital marketing

Example 2: Global Fashion Brand

The Creative Director will drive the creative vision, conceptualize marketing campaigns, and elevate the brand’s visual identity.

Develop and execute the brand’s creative strategy

Collaborate with external agencies and internal teams to ensure brand consistency

Demonstrable experience in a fashion-related creative role

Strong leadership and communication skills

• Proficiency in Adobe Creative Suite

Example 3: Innovative Tech Startup

The Creative Director will shape and implement the brand's visual language, crafting compelling design concepts and strategies.

Establish the brand’s creative direction and guidelines

Oversee the development of innovative brand assets and marketing materials

Strong portfolio of successful design projects

Experience in managing creative teams

• Knowledge of UX/UI principles

Example 4: Leading Film Production House

The Creative Director will lead the creative vision for our film projects, ensuring the delivery of exceptional visual content.

Oversee the creative process of film production

Collaborate with producers and directors to bring scripts to life

Extensive experience in film or video production

Strong leadership and project management skills

• Proficiency in video editing software

Example 5: High-End Design Firm

The Creative Director will shape the design narrative, drive excellence in creative projects, and foster a culture of innovation.

Lead and mentor the design team, fostering a creative and collaborative environment

Develop the visual identity and design language of the firm

Proven experience in a design leadership role

Excellent knowledge of design software and tools

• Experience in client-facing roles

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Modern Challenges and Expectations in Job Descriptions for Creative Directors

In the contemporary landscape, job descriptions for Creative Directors need to reflect the evolving demands of the industry. Candidates seek not only clear expectations and competitive packages but also an inspiring vision, career progression opportunities, and a collaborative environment that supports innovation and creativity. Employers must be mindful of integrating these expectations into their job descriptions.

Diverse Nature of Creative Director Job Descriptions Across Industries

The role of a Creative Director can vary significantly based on the industry. While a tech startup might prioritize a candidate with a strong UX/UI background, a fashion brand may lean towards individuals with a deep understanding of aesthetic and branding. Understanding how the role of a Creative Director manifests within different industries is essential for tailoring job descriptions that attract the right talent.

Dos and Don'ts for Writing an Effective Job Description for Creative Directors

Step-by-Step Guide to Writing Job Descriptions for Creative Directors

Step 1: understand the organization’s needs.

Before crafting a job description, thoroughly analyze the organization's needs, the team dynamics, and the long-term vision for the role.

Step 2: Define the Role’s Objectives and Responsibilities

Clearly outline the core objectives, responsibilities, and expectations associated with the role of a Creative Director within the organization.

Step 3: Outline the Required and Preferred Skills and Qualifications

Determine the essential skills, qualifications, and experience necessary for excelling in the position, while also highlighting preferred or additional capabilities that would be advantageous.

Step 4: Craft an Engaging Company Overview

Integrate a compelling and succinct overview of the company, incorporating its culture, values, and aspirations, to give potential candidates a glimpse into the working environment.

Step 5: Proofread, Edit, and Optimize for SEO

Thoroughly proofread the job description, ensuring it is error-free, impactful, and optimized for search engines to enhance its visibility to potential candidates.

Crafting an effective job description for Creative Directors is a multi-faceted process that demands clarity, creativity, and an understanding of market trends. By aligning the job description with the organization’s vision and providing an accurate reflection of the role, employers can attract talented Creative Directors who are pivotal to driving innovation and success.

FAQs for Crafting Job Descriptions for Creative Directors

What are the essential components of a creative director job description.

An effective job description for a Creative Director should clearly outline the objectives, responsibilities, required qualifications, and offer a glimpse into the company’s culture and values.

How can I adapt a job description for Creative Directors to different industries?

Adapting a job description for Creative Directors to different industries involves tailoring the skills, qualifications, and responsibilities to align with the specific demands and nuances of each industry.

What are the common pitfalls to avoid in writing job descriptions for Creative Directors?

Some common pitfalls to avoid include using vague language, overemphasizing requirements, and not reflecting the cultural aspects of the organization.

Should a job description for a Creative Director be creative itself?

While the job description must be engaging, clear, and reflective of the company’s ethos, creativity should be balanced with providing precise and relevant information about the role.

What role does SEO play in crafting effective job descriptions for Creative Directors?

SEO optimization enhances the visibility of the job description to potential candidates, making it easier for organizations to reach and attract suitable talent.

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Explore More in Job Description Examples

17 examples of awesome job descriptions

Hiring the best staff starts with writing an awesome job description.

Poorly written job descriptions will leave great candidates confused, unimpressed and running into the arms of your competitors.

Whereas an awesome job description will have them firing their CV off to you immediately.

But writing a job description can be tricky – you have a few short lines to prove why your company and vacancy are the best.

So, we’ve provided 17 examples of awesome job descriptions across a range of industries, along with some helpful notes to show you how to create your own candidate-attracting-machine of a job description.

JD examples

CV templates 

Administrative assistant job description

Administrative assistant |Smiths Building Services

About Smiths Building Services 

With over 20 years experience in the industry, Smiths Building Services works closely with local suppliers, architects and labourers to offer high-quality building services to all customers.

About the role

As a result of our rapid growth, we’re looking for an administrative assistant to join our existing HR and Finance team to lighten the workload and support them in dealing with daily administration tasks.

Responsibilities

• Taking phone calls and responding to emails from customers and suppliers
• Maintaining and updating digital and paper filing systems
• Taking stock of office supplies and reordering where necessary
• Scheduling meetings and booking appointments for senior members of staff
• Attending meetings and taking detailed notes to be typed up and distributed to the relevant staff
• Greeting and assisting any visitors that come to the offices
• Booking taxis, deliveries, trains, hotels and any other travel arrangements that are required
• Updating and circulating company policies and procedures
• Collating, producing and submitting monthly expense reports

Location & commitments

• Full-time, permanent
• Monday – Friday 9:00am – 17:30pm
• Occasional overtime may be required

Candidate requirements

• Previous experience in a similar administration position is desirable but not essential
• Excellent communication and interpersonal skills required
• Strong GCSEs or equivalent preferred
• Must have a strong grasp of Microsoft Office and Outlook

Contact us to apply

Are you looking for an exciting role on a friendly team? If you’re interested in this vacancy please send your CV to [email protected] .

Why is this an awesome job description?

• A clear high level overview of the jobs tells candidates the purpose of the role, and demonstrates that the business is growing quickly.
• Short sharp bullet points describe the vital responsibilities of the job, without going into too much detail – to avoid the risk overwhelming readers
• Candidates requirements make use of well-known tools and qualifications to resonate with as many candidates as possible.

Project manager job description

Data analyst job description

Data analyst | Health Solutions UK

About Health Solutions UK

We are proud to be one of the UK’s biggest wholesalers of pharmaceutical, medical and healthcare products in the UK; putting patients at the heart of everything we do and helping people across the country live happier and healthier lives.

We are looking for an experienced data analyst to join our team. Reporting to the head of data, you will be responsible for collecting and processing complex data, producing insightful reports and presentations to drive business change, as well as implementing strict data quality processes across the board.

• Collecting, interpreting and analysing customer, marketing and financial data
• Identifying trends, patterns and consistencies to help shape our future direction
• Creating detailed management reports and presentations to tracks KPIs and delivery
• Breaking down complicated datasets into easy-to-digest dashboards for the wider business
• Carrying out research sessions to find data that supports the needs of the business
• Spotting anomalies and erroneous entries within data sets
• Adhering to data policy and regulations and ensuring all campaigns are compliant
• Full-time, permanent role based at our modern head office in central Birmingham
• 35 hours per week; 9am to 5pm with one hour for lunch
• Overtime may be required occasionally during busy periods
• 1+ years experience of analysing and evaluating complex data sets (university placements are accepted)
• Working knowledge of at least one of the following languages: SQL, Python, C++, Java, R
• Advanced Excel knowledge (this will be tested at interview stage)
• A clear, logical analytical and methodical approach to problem-solving
• Minimum 2:1 in a relevant degree subject i.e. Maths, Economics, Business, Computer Science, Engineering etc.
• Knowledge of visualisation development methods and tools, such as Cognos, SSRS and Power BI

If you’ve got an appetite for learning and would like to develop your skills as part of a forward-thinking and results-driven team, please contact our recruiter, Molly Jones at [email protected]

Attach your CV and a short cover letter, telling us why you would be a great fit for our data team!

• The role outline paints a clear picture of the team size, along with how the person will fit into the team.
• Responsibilities are tied in with business goals to give readers an idea of the impact they will have in this role.
• Candidate requirements are split into essential and desirable to widen the talent pool available, whilst encouraging those with better suitability to apply.

Digital marketer job description

Digital Marketing |Pout Cosmetics

About Pout Cosmetics

We are a beauty and cosmetics company who produce ethical, animal-cruelty-free products which we ship to customers across the globe. Our product range includes our award-winning, long-wear lipsticks and quick-dry nail polish.

We are looking for an experienced digital marketer who can plan and manage all of our digital marketing channels and campaigns. You will report to the Marketing Director and contribute to the organisation’s marketing strategy to increase customer sales and engagement.

• Developing and executing the organisation’s annual digital marketing plan, including PPC, SEO, Social Media, Affiliates and Display/Re-targeting
• Devising innovative digital marketing campaigns, that feed into the organisation’s overarching marketing strategy
• Creating engaging digital content that increases customer engagement and enhances the organisation’s online brand
• Implementing strategies to drive traffic to the organisation’s website, including SEO and PPC
• Creating and implementing a social media policy and framework for the organisation
• Moderating all social media platforms including Twitter, Instagram and Facebook
• Managing the digital marketing budget, including allocating budgets across different channels and platforms
• Producing regular digital dashboards for the Head of Marketing, reporting progress against set KPIs
• Working closely with colleagues in sales and IT to ensure all activity is integrated
• Permanent, full time position
• Fun, flexible work environment in Manchester
• Office-based with occasional travel required and option to work from home
• Proven experience managing a digital marketing function for an organisation
• Strong track record implementing successful digital marketing campaigns
• Experience using content management systems
• Knowledge of website analytics tools, for example Google Analytics
• Experience in setting up and optimising Google Adwords campaigns
• Bachelor’s degree in marketing or business
• Experience using Adobe Creative Suite
• Working knowledge of HTML, CSS, and JavaScript

If you’d like to combine your love of beauty, ethical products and digital marketing, please contact our HR Manager, Marie, at [email protected]

• A strong call to action encourages candidates to apply for the role and highlights exactly who to contact.
• The company description gives candidates an insight into company culture and shows its a great place to work.
• Language is descriptive yet conversational throughout the job description, which builds a good rapport with the reader and provides a pleasant reading experience.

Sales executive job description

Sales executive | Strive Fitness

About Strive Fitness

With five locations around the Midlands, Strive Fitness is focussed on making people happier and healthier. We cater for people of all ages, and will be able to find the gym membership that’s right for you. Whether you’re looking to lose weight or simply be more active, our team at Strive Fitness can help.

We are looking for an engaging sales executive to help grow memberships across our gyms. You will report to the sales manager and take responsibility for locating prospective clients and bringing them into the Strive Fitness family.

• Generating new sales opportunities by approaching walk-ins, cold calling and networking
• Contacting prospective customers who have sent enquiries, and converting them to members
• Conducting gym tours for prospective members and suggesting suitable membership options
• Preparing new membership documentation, explaining terms to customers and arranging payment methods
• Establishing relationships with local businesses with the aim of promoting our corporate gym memberships
• Delivering consistent levels of new member sign ups to the gym
• Organising open day events where members of the public can tour the gym facilities
• Preparing regular reports for the sales manager summarising progress against KPIs
• Representing Strive Fitness at a range of community and fitness events
• Working closely with the marketing and events teams to leverage existing opportunities
• Permanent, full time position based in Strive office
• Flexible working hours based around client meetings
• Travel required across our five sites
• Proven experience in a customer facing role – preferably sales aligned
• Friendly and outgoing personality
• Self-starter who can work with little supervision
• Goal-oriented with the ability to track and achieve KPIs
• Interest in the health and fitness industry
• Driver’s licence and access to own transport beneficial

If you have a passion for the fitness industry and want to help more people achieve their personal wellness goals, send your CV and cover letter to Jane Martin at [email protected]

Accountant job description

Accountant | JW Chartered Accountancy

About JW Chartered Accountancy

We’re a nationally recognised practice with an unrivalled reputation for providing outstanding client accountancy services across a range of sectors, including real estate, education and corporate consultancy.

We are seeking a fully qualified chartered accountant to manage accounting, VAT and tax affairs for a range of sole traders, partnerships and limited companies. Reporting directly to the Director of Finance, the successful candidate will deliver full client services whilst supporting the wider development of the practice.

• Preparing accurate statutory accounts, tax computations and returns and VAT returns for a range of clients.
• Contributing to the planning and completion of audit assignments alongside the audit manager.
• Producing quarterly, monthly and annual management accounts for assigned clients.
• Pinpointing and reconciling discrepancies through accounts analysis.
• Handling day-to-day enquiries and questions from clients via email and phone.
• Developing strong client relationships and traveling to client premises when required.
• Maintaining an exceptional level of knowledge around international & local financial and legal requirements and enforcing strict adherence to the requirements.
• Supporting senior management in various financial projects as they arise.
• Permanent, full-time role based in our city-centre Birmingham office.
• 35 hours per week with flexitime between 8am and 6pm.
• Occasional out-of-hours work may be necessary during the tax period.
• Fully AAT, ICAEW or ICAS qualified.
• 5+ years experience obtained in a general accountancy practice.
• Experience of writing reports that explain complex technical issues in a way that less experienced accountants and clients can understand.
• Sound working knowledge of Xero, Sage One, VT and BTC.
• Experience of managing junior staff members and trainees.
• Advanced Excel skills – this will be tested at interview stage.
• Exceptional written and verbal communication skills.
• 2:1 or higher degree in Maths, Accounting, Finance or Economics.

Get in touch with us today! You can apply by sending your CV and a cover letter to our hiring manager Jack Smith at [email protected].

Bookkeeper job description

Bookkeeper | LJ Construction

About LJ Construction

We are a construction company specialising in the building and renovation of commercial buildings, offering a plethora of experience within the construction industry spanning over 30 years.

We require an experienced, full-time bookkeeper to look after our day-to-day accounts and payroll, keep track of the companies expenses and assist our accountant with a range of ad-hoc financial and administrative duties.

• Keeping records of all receipts, invoices and tax payments
• Maintaining financial activity data using Xero accounting software
• Overseeing accounts payable and accounts receivable
• Managing and processing payroll for our employees using Sage
• Processing all sales and expenses into QuickBooks online
• Carrying out regular bank reconciliations to ensure our books are accurate
• Preparing and submitting completed VAT returns
• Preparing monthly and yearly management accounts
• Dealing with a range of financial paperwork and filing
• Full-time role – 40 hours per week with half an hour for lunch daily
• Based in our head office just outside of Leeds
• Monday – Friday 8 am – 4 pm core hours with flexitime if required
• Occasional overtime may be required to support our accountant during busy periods
• 1 year+ of experience in a bookkeeping or accounts assistant role
• 3 A-Levels, including Maths, Economics or Accounting at Grade C or above
• Competent user of Quickbooks, Xero, Sage and Microsoft Excel
• Excellent time management skills and able to work to strict deadlines
• Self-motivated and happy to work independently under own initiative
• Professional bookkeeping qualifications (such as AAT or ICB) or willing to study towards them alongside employment

Would you like to join our growing team and gain ongoing support for your career development? Send a full CV and a short cover letter to [email protected] and let us know why you’d make a good fit for the role.

Financial analyst job description

Financial analyst |The Fresh Juice Company

About The Fresh Juice Company

We are pioneers in the fresh juice and smoothie industry, with shopfronts across the country selling healthy, refreshing drinks. Our award-winning drinks are also available in supermarkets so you’re never too far from a Fresh Juice boost!

We are looking for a financial analyst who can create and maintain financial models that help our business to make informed decisions. You will work closely with our senior management team and provide timely information such as financial reporting, analysis and forecasting.

• Collecting, organising and analysing financial data from a range of internal and external sources
• Creating different financial models including Discounted Cash Flow (DCF), Option Pricing and Three Statement model
• Preparing monthly financial reports to support senior management in making decisions in line with the organisation’s business strategy
• Identifying and analysing market trends and providing updates to senior managers
• Overseeing quarterly forecasting and annual budgeting for the business
• Working closely with department heads and developing regular performance reports to help identify areas for improvement
• Undertaking ad hoc analysis projects, as briefed by senior management
• Working with external auditors in response to audit queries
• Developing tools to support departments with decision making
• Permanent, full-time role working 37.5 hours per week
• Some travel required
• Located in our central London offices
• Solid analytical and modelling skills
• Strong commercial acumen and business awareness
• Comfortable dealing with and influencing senior business stakeholders
• Ability to analyse and present data to produce meaningful information
• Bachelor’s degree in Finance/Accounting
• Advanced MS Excel and PowerPoint skills
• ACA/CIMA/ACCA (or equivalent) qualified

If you think you are a good match for this role, please send your CV and cover letter to our HR Manager Rachel Bentley at [email protected]

Customer service job description

Customer Service Rep | Magnolia Furnishings

About Magnolia Furnishings

Magnolia Furnishings sell luxury furnishings across the UK through our online and bricks-and-mortar stores.

We need a call-centre based customer service representative to handle customer enquiries and complaints, in a way that is reflective of our luxury brand. Reporting to the customer service supervisor and manager, working in our dynamic customer service team.

• Communicate with customers, answer queries and resolve problems
• Build strong relationships with customers and promote our brand
• Handle and resolve customer complaints with understanding and diplomacy
• Provide product and service recommendations based on customer needs
• Process telephone orders and complete customer transactions
• Understand and convey technical product information to customers
• Advise on company information and processes, as well as deals and promotions
• Utilise the internal customer management software to track all order processes
• Shift work: Monday – Thursday, and Saturday 7.00 am – 2.00 pm
• Permanent contract subject to 12 week probation
• Winchester office based
• Overtime may be expected
• Additional shifts may be needed, overtime paid at standard rate
• Exceptional verbal communication skills
• Excellent people skills and the ability to build relationships with customers
• Strong problem solving abilities and the desire to create positive customer experiences
• 12 months’ experience in a phone-based customer service role
• GCSE Maths and English Grade C
• NVQ in customer service level 2 or above

Our call centre is energetic and successful. If you’ve got what it takes to be part of an industry-leading team then send your CV to the HR department at [email protected]

Sales assistant job description

Shopzy is looking for a Sales assistant  

At Shopzy, we are a fun caring brand, looking to deliver the very best in ethical fashion to our millennial customers of all backgrounds and lifestyle choices

What you’ll be doing

We need a talented and friendly sales assistant to help our in-store customers find the best products for their needs and ensure an amazing customer experience, whilst boosting sales and repeat business for the store – reporting to the shop manager.

You will be responsible for…

• Ensuring customers receive an outstanding customer experience, by meeting-and-greeting and answering product questions attentively on shop floor
• Maintain optimal stock levels by assisting in stock checks and ordering stock from head office
• Assessing customer needs and recommending suitable products
• Promoting product offers and shop loyalty card to generate repeat business from customers
• Keeping shop safe and attractive to customers by with regular checks, tidying and assisting with visual merchandising
• Processing customer transactions at the counter, dealing with refunds and handling complaints
• Opening and closing of shop including balancing of cash registers

What we need from you

• Part time role offering flexible hours (minimum 10 hours per week)
• Based in our lively Manchester shop – occasional cover in nearby shops may be required
• Weekend and evening work is highly likely

What skills & experience you’ll bring to us

• Excellent face-to-face communication skills and a willingness to go the extra mile to make our customers smile
• A good grasp of basic mathematics and English language
• A high level of patience and the ability to work in a busy and sometimes pressurised environment
• Ideally you will have experience working in a customer facing role within a retail environment, but this is not essential
• Basic GCSEs are helpful but not mandatory

Want to apply? Get in touch today

If you think you’ve got what it takes to join our passionate and fun-loving team, drop us an email at [email protected], attach your CV and tell us why you’d love to work here.

Waitress job description

Waitress/Waiter | The Old Oak Pub

About The Old Oak Pub

We are a privately owned, busy pub & restaurant situated based in Norwich, with a reputation for high quality, fresh, locally produced food and drink.

We are currently looking for an enthusiastic and hard-working waitress/waiter to join our tight-knit team. Reporting to the team leader, you will prepare tables, greet customers, serve food and drinks and ensure every single customer has an excellent dining experience.

• Taking reservations, alterations and cancellations via phone and email
• Preparing tables and setting up plates, cutlery, silverware and glasses
• Greeting and escorting customers to their tables
• Handing out menus and providing detailed information on menu items
• Informing customers of our daily and seasonal specials
• Taking accurate orders via a tablet, using our in-house app
• Serving food and drinks orders accurately and confidently
• Thoroughly cleaning and re-setting tables upon customer’s departure
• Delivering bills and processing cash and card payments
• Providing an exceptional level of customer service to guests at all times
• A range of full and part-time roles available, hours to be discussed
• Ideally lives within close distance of our city-centre Norwich pub
• Must be available to work anytime between the hours 11 am and 2 am, Monday to Sunday
• Excellent time management and organisational skills
• Outstanding communication, social and interpersonal skills
• Flexible attitude and willing to take on extra tasks as necessary

Desirable :

• Previous experience in a customer facing role
• Knowledge of wine, spirits and other beverages

If you’d like to build upon your customer service and hospitality skills, apply today! Send your CV and cover letter to our assistant manager, John Smith at [email protected].

Teacher job description

Teacher | Summer Park School

About Summer Park School

We are a friendly and relaxed primary school located in north Cornwall. We believe that what we do makes a difference to the lives of our pupils and we encourage our staff and students to be enthusiastic, passionate and always ready to learn.

We are looking for a Key Stage 2 teacher to deliver the national curriculum to a mixed-ability year 4 class, drive their long-term development and help them to achieve their potential, in a safe and happy environment.

• Creating a yearly plan to teach all areas of the KS2 curriculum throughout each term
• Planning, preparing and presenting fun and engaging lessons that take into consideration the different learning abilities within the class
• Keeping the classroom organised and creating a happy and safe environment for pupils to learn in
• Maintaining discipline in the classroom and upholding school behavioural policies
• Checking and marking pupil’s work, making record of their development
• Providing feedback to parents on parent’s evenings, offering advice on how they can support their children’s development
• Organising and taking part in school events such as school plays, sporting events and day trips
• Safeguarding children, maintaining high standards and preparing for Ofsted inspections
• Permanent full-time position
• Hours are typically 8.30am until 3.30pm
• You may occasionally be required to work overtime to manage after school clubs or oversee school trips
• Summer Park School is located near Bude in north Cornwall
• A bachelors degree equivalent to 2:2 or higher
• Must have obtained qualified teacher status (QTS)
• Experience working with children aged 8-10 advantageous but not compulsory
• Knowledge of the KS2 curriculum
• Communication, flexibility and patience are a must

If you’re looking to join a fun and friendly primary school and make a real difference, send your CV to [email protected] . We look forward to hearing from you.

Teaching assistant job description

Teaching Assistant | Meadow Lane Primary School

About Meadow Lane Primary School

We are a safe and fun Ofsted Outstanding rural primary school with a single form entry, proud of our brilliant results. We encourage staff and children to thrive through our values of Resilience, Empathy, Knowledge and Friendship.

We are looking for a teaching assistant to work in the EYFS in the Reception class, assisting the class teacher in delivering lessons and supporting pupils. This is an important role, providing children with a safe and positive beginning to their school career.

• Preparing the classroom and activities for lessons, as well as clearing up afterwards
• Delivering phonics and numeracy content in small groups, as well as individual learning interventions
• Assisting individual pupils when they need support both academically and personally in the classroom
• Encouraging good classroom behaviour and supervising children in the classroom, during structured activities and free play
• Reading stories and listening to children read to support their literacy development
• Lunchtime and break time supervision on a rota to ensure children are safe and happy in the playground
• Assisting with activities off the school site as needed such as trips or forest school
• Assisting with marking according to the teacher’s guidance and recording the progress of children in line with school procedures
• Fixed term contract (Sep – July)
• Term time only working
• Monday – Friday 8.30 am – 3.30 pm
• Meadow Lane Primary School, Northants
• Enhanced DBS check, references and background checks
• GCSE Maths, English and Science at Grade C or above
• Level 2 or 3 Teaching Assistant certification preferred
• 6 months experience working with primary aged children preferred
• Excellent numeracy, communication and literacy skills
• Energetic and enthusiastic about EYFS education

Please send your CV and a covering letter, about why you are suited to working in EYFS, to the headteacher, Anne Cupp [email protected]

Nursery nurse job description

Nursery nurse | Kidzone Nursery

About Kidzone Nursery

We run five nurseries across Greater Manchester and Cheshire and aim to deliver the best childcare in the area. By delivering exceptional care and education, we’ve been trusted by families to provide early years childcare for the past 25 years and have won several awards in the process.

We’re looking for a full-time, qualified nursery nurse to provide great quality childcare in our growing Wilmslow centre. Reporting to the nursery manager, the chosen candidate will care for, nurture and teach children with an overarching goal of giving them the best early years experience possible.

• Tend to the basic needs of children when required, such as toilet training, feeding and washing
• Plan and coordinate a range of rich learning opportunities that support the development of children’s numeracy and literacy skills
• Ensure the health, safety and welfare of children in line with our ‘keeping everyone safe’ policies and procedures
• Act as a support system to children and offer warm and friendly guidance, support and advice when needed
• Manage children’s behaviour and support them to effectively manage their own behaviours
• Liaise with colleagues, parents/guardians and carers to meet the individual needs of each child in our care
• Full-time role based at our modern daycare facility in Wilmslow, Cheshire
• 40 hours per week with varying shifts between 7 am and 7 pm
• Monday–Friday role – no weekend working
• Full level 3 qualification in childcare
• A good standard of numeracy and literacy – GCSE English and Maths at grade C
• Enhanced DBS check (or willing to undertake one)
• Paediatric First Aid trained (or be willing to train with us)
• Sound understanding of the early years foundation stage and safeguarding practises
• Able to work in a very fast-paced environment
• A great deal of empathy and compassion in dealing with children with complex needs
• 6 months+ experience of working in a nursery setting

If you’d like to join our vibrant team of nursery nurses, then apply today! Send your CV and a short cover letter across to our Kidzone Wilmslow nursery manager, Alison Williams, at [email protected].

Chef job description

Chef |Birch Restaurant

About Birch Restaurant

Here at Birch Restaurant, we’ve created a name for ourselves by sourcing and serving food straight from the forest to the plate. Our innovative, award-winning menu is changed weekly, and is centred on “root to stalk” dining.

We are looking for a chef to join our busy kitchen based in Dorset. You will oversee a team of 12, and work closely with the front-of-house manager to ensure great tasting food is served efficiently to our customers.

• Develop and plan our weekly menu inspired by local, seasonal produce
• Oversee the preparation and production of dishes throughout each service, ensuring they meet our high-quality standards
• Lead our culinary team of 12 kitchen staff, including ongoing training and mentoring
• Help the team with food preparation and plating during busy periods
• Monitor stock levels, order ingredients and manage suppliers
• Oversee the kitchen budget and ensure steps are taken to minimise overhead costs and food wastage
• Adhere to all health and safety regulations, including safe preparation and storage of food and maintaining a safe work environment
• Monitor kitchen equipment and organising repairs or replacements when needed
• May be required to work weekends, evenings and holidays
• Based at our restaurant in Dorset
• Extensive experience working in restaurant kitchens, ideally with a plant-based focus
• Solid understanding of different culinary techniques and flavour profiles
• Experience managing a team of kitchen staff
• Awareness and understanding of culinary trends
• Knowledge of health and safety regulations
• Basic computer skills including Microsoft Office
• Culinary school diploma preferred

If you’d like to join our passionate team, please send your CV and cover letter to our restaurant manager Chris at [email protected]

Restaurant manager job description

Restaurant Manager | The Olives

About The Olives

Founded in Preston in 1999, we are a local, family-run restaurant offering traditional Italian food with a Lancashire twist.

We’re looking for an ambitious and driven restaurant manager to hit the ground running and take charge of our growing team. The successful candidate will work to ensure our restaurant runs efficiently while upholding our excellent customer service and warm and friendly ethos.

• Taking the lead in overseeing day-to-day restaurant operations to oversee an efficient and friendly service
• Managing our team of staff, providing regular training and appraisals, organising weekly rota and approving holiday
• Ensuring kitchen is fully stocked at all times and ordering in relevant supplies when necessary
• Developing marketing initiatives and updating menu in conjunction with head chef and senior management
• Setting monthly targets and ensuring these are relayed to staff, met and exceeded
• Dealing with escalated customer service complaints and enquiries and remaining on hand at all times as a contact point for customers
• Performing all relevant admin including recording restaurant performance, analysing profits and managing staff pay
• Full-time, permanent role based at our restaurant in Preston
• Shift based with an average of 42 hours per week
• Must be prepared to work evenings, weekends and bank holidays
• Smart dress required
• At least two years experience as a restaurant manager or similar leadership role within a restaurant
• Familiarity with the Lancashire food and drink scene
• Strong verbal and written communication skills
• Highly organised with the ability to multitask efficiently
• Experience in restaurant sales and marketing
• Excellent customer service skills
• A natural leader with the ability to inspire and motivate
• A good head for figures and understanding of restaurant finances

If you’re interested in joining our team, please send your CV and a short cover letter to James at [email protected] .

Personal trainer job description

Personal trainer | Live Well

About Live Well

Founded in 2001, Live Well are one of the UK’s leading names in the health and fitness sector. Our leisure centres offer a wide range of facilities paired with excellent customer service and unrivalled fitness expertise.

We are looking for an enthusiastic and experienced personal trainer to work at our newly refurbished Nottingham leisure centre.  The successful applicant will join our team of personal trainers and gym instructors and will be responsible for helping our clients reach their fitness goals.

• Creating tailored fitness and nutrition programmes for clients, based on their fitness goals
• Leading training sessions for existing clients, including monitoring and recording client progress and adapting fitness routines
• Performing gym inductions for new members, including instructing members on how to use gym equipment, providing facility tours and discussing fitness goals
• Offering PT packages to new and current gym members
• Leading weekly group classes for members of all abilities, with a particular focus on yoga and aerobics
• Booking clients in at reception, dealing with enquiries and cash handling
• Keeping up to date with industry trends and developments, maintaining a high level of personal fitness
• Based at newly refurbished Live Well Nottingham
• Minimum 25 hours per week including weekends
• Flexible working available
• At least two years experience in a gym instruction or training position
• Excellent verbal communication and customer service skills
• Highly organised with the ability to manage multiple client schedules
• Enthusiastic, driven and outgoing personality
• Level 3 Personal Training certificate
• Current valid First Aid certificate with CPR
• Degree in Sports Science or a related subject
• Specialised in yoga and aerobics

If you think you’d be a great addition to our team, send your CV and cover letter to Ellie at [email protected] .

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How to write the best job description ever: 6 tips for success

Writing the best job description involves addressing candidates directly, using clear job titles, being honest about the company, making role responsibilities obvious, rethinking standard requirement lists, and highlighting meaningful benefits. This approach ensures clarity, attracts the right candidates, and improves the overall hiring process.

An experienced recruiter and HR professional who has transferred her expertise to insightful content to support others in HR.

You don’t need to be creative to write the best job ad ever. You just need to be clear and concise. Here’s how to avoid typical job description jargonese and write an effective ad that will prompt qualified applicants to apply:

1) Address your candidates directly in your job descriptions

Use “you” pronouns.

Many job descriptions talk about prospective hires as “they.” A job description for copywriters might read: “ They will collaborate with the Marketing team. ” Switch up your pronouns to be more personal: “ You will collaborate with our Marketing team ” addresses candidates directly and helps them visualize working with you.

Use “we” pronouns

Use “we” to prompt candidates to feel like a part of your team, rather than just one of your applicants. Simply replace phrases like “ ABC Company is a global provider for X systems ” with “ Here, at ABC Company, we provide our customers with X solutions. ”

Use active voice

Passive voice in your job ads leaves candidates guessing. “ The goal is to ensure our products are designed within quality standards ” doesn’t explain who will design the products (e.g. the candidate alone or an entire team?) Instead, “ You’ll work with our design team to build products that meet clients’ requirements ” provides a clearer picture of the job.

2) Choose a clear job title

Job titles have a big impact on whether qualified candidates will find, read or apply to your open roles.

An effective job title should be:

Job titles are the shortest description of your open positions. Try to make them as true to the role as possible. For example, if the role includes managing a team use the term “Manager” in the title. Similarly, titles like “Chief” or “Executive” imply strategic duties.

Use real job titles – not buzzwords. Uncommon job titles not only fail to describe the role, but also make candidates’ eyes roll . Words to avoid include: guru, wizard, ninja and unicorn. Realistic job titles are also more easily searchable by qualified candidates.

Using a string of business words in your job titles might confuse candidates (e.g. the title “Dynamic Markets Administrator” isn’t clear about the job’s duties.) But, a candidate who’s looking for Sales or Marketing positions may know what to expect from a “ Business Development Representative ” job ad.

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3) Write an honest “About us” blurb

Use this introductory section to hook candidates. You can split it into two sub-sections:

Give candidates important information about your company

Here, describe your company and your work style . Some facts about your company will help candidates get the big picture. It’s a good idea to include brief descriptions of:

• Your products/services. This is particularly helpful if you’re a small company.
• Your mission. This is a statement or overview of your values.
• Your status. This helps explain your hiring need (e.g. if you’re growing your teams due to a recent funding round, or if you’re branching out into a new industry.)

Give candidates some contextual information about the team they will work with

Present the specific department or team of the position you’re advertising for in your job description, so that candidates gain a better understanding of their potential role. For example, mention:

• Tools and technology. List what kind of technology their team will use. This is particularly important to Engineering candidates.
• Key clients. Mention well-known companies you collaborate with. Knowing about your top clients is particularly important to Marketing candidates.
• Latest achievements. Briefly describe your recent successes (e.g. projects, sales wins and campaigns.) This is particularly important to candidates whose teams focus on metrics and results.

4) Make role responsibilities obvious

Candidates expect to learn the specifics of your open roles from your job descriptions. Here’s how to make this section clear:

Coordinate with hiring managers

Hiring managers ‘ input is essential, as they can break down the role into doable, measurable tasks. Either come up with a list of responsibilities together or ask hiring managers to draft a list of job duties and edit the list later to conform with your in-house job ad style.

Avoid generic descriptions

“ You will be part of our Marketing team ” doesn’t add a lot of insightful information to a Marketing Coordinator job description . Instead, opt for something more specific, like “ You will set up tracking systems for our online promotional activities using X technology. ” Adding these kinds of details will give candidates a better idea of what your open role entails and what skills they need.

A long list of responsibilities (e.g. more than 10) sends the message that your company micromanages its employees . Qualified candidates will feel free to take initiative and use their knowledge and skills to meet your expectations.

Cover the basics

As business goals change over time, so will employees’ responsibilities. But that doesn’t mean that you need to list every single task your new employee will be expected to do as their role evolves. Instead, stick to describing core tasks that best reflect the regular, daily workload of the position.

5) Re-think standard requirement lists

Your “Requirements” section needn’t be a dry list of skills. Instead, you can:

Focus on results

Requirements should describe what people will do (e.g. “ Use your knowledge of CRM software to build strong client relationships ”) – not just what they possess (e.g. “ Certification in CRM tools. ”) Applicants who are good on paper may not necessarily succeed in your new role. Likewise, your job ads shouldn’t rule out candidates who may lack some skills or certifications , but could achieve great results.

Cut unnecessary qualifications

Too many requirements are likely to discourage candidates from applying. Consult with hiring managers to determine the minimum required skills and cut those that candidates can learn on-the-job or will rarely use. As a rule of thumb, keep three to five must-have requirements and two or three nice-to-have qualifiers for each role.

Be specific about tasks

“ Passionate , with an attention to detail and the ability to work in a fast-paced environment ” could apply to every role. This phrasing is too generic and doesn’t explain what specific skills will help employees thrive in your company’s open role. Using a phrase like “ You should be able to deliver error-free reports on deadline ” more clearly communicates the skills you’re looking for.

Opt for job-related skills

Avoid using non job-related criteria that discriminate against certain candidate categories, like their background, personality, age or gender (e.g. “ Youthful, energetic salesmen ”) Focus on what will make your future hires successful in their new role (e.g. “ Experience in designing corporate logos using X or Y software. ”)

6) Highlight meaningful benefits

This is your chance to woo candidates. Motivate them to apply by presenting your benefits and perks. Those can include:

Monetary benefits

Monetary rewards like bonuses and stock option plans that complement employees’ compensation packages appeal to candidates, so place them at the top of your list.

Learning and development opportunities

Entry-level millennials particularly value opportunities to grow within their roles. Promote any employee training programs and educational resources you offer, like access to libraries and industry conferences.

Healthcare and wellness programs

Health insurance is one of the top priorities for employees . And fitness and wellness programs increase employee retention, so mention any health-related perks you offer, like gym memberships or nutritional snacks.

Work-life balance

Offering work from home options and flexible schedules sends the message that your company understands that life doesn’t revolve around work. Candidates appreciate these kinds of benefits, which accommodate different work and productivity styles.

Additional perks

Include perks that make your company unique and showcase your culture. For example, mentioning social gatherings and trips indicates that your organization values team spirit, while noting your well-designed workspaces shows potential employees that you care about their productivity and comfort.

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More From Forbes

13 methods for crafting job descriptions that attract diverse talent.

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Job seekers read through countless job listings in search of a role and organization that truly resonates with them. Most of these write-ups start sounding repetitive and mundane after a while, so recruiters must get their job listings right if they want to attract diverse and qualified candidates to apply.

They can do this with a compelling job description that makes their organization stand out and draw in their ideal candidates. Here, Forbes Human Resources Council members recommend the most effective strategies for crafting job descriptions that attract the talent you want.

1. Encourage Those Less Qualified To Apply

The best candidate doesn't always check every single box. Studies show that women are less likely than men to apply if they don't match every single skill and qualification. That's why we include the following language in every job description: "We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway." - Priti Patel , G2

2. Emphasize Your Mission

Add a mission statement for the job. This statement connects the role to your company’s strategy and objectives, explaining why the job exists. Candidates want their work to have meaning and impact. A clear job mission motivates candidates to apply by showing them how they will contribute and why they are needed. - Neil Morelli , Codility

3. Write The Description For Your Target Audience

A best practice is to write job descriptions with the ideal employee in mind so qualified and diverse candidates can visualize themselves in the role. At my digital banking company, we lead with our culture and the qualifications that will make a candidate the right fit. We also share our company values so that ideal candidates can make the best choice for them in the application phase. - Julie Hoagland , Alkami

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Best 5% interest savings accounts of 2024, 4. avoid bias.

When I was the head of candidate experience at Johnson & Johnson, we were concerned with the language used to write job descriptions, which contained words with unconscious bias baked into them. We implemented a tool from Textio that reviewed the job descriptions, highlighting problematic statements and helping correct them to be more balanced. - Trevor Higgs , Catalyzr, Inc.

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5. Share The Role’s Impact

Craft job descriptions as narratives that highlight role impact, societal contribution and personalized growth. Emphasize how candidates will contribute meaningfully and outline personalized growth paths, including mentorship and advancement opportunities. This approach transforms job descriptions from mundane lists into inspiring calls to action, attracting diverse, purpose-driven candidates. - Katrina Jones

6. Don’t Forget The Details

To attract top talent and diverse applicants who apply with confidence, your job descriptions should include the following: work location (remote or where); flexible work options; inclusive language; pay range; your commitment to DEIB; educational and professional experience needed, the “must” and “preferred” requirements and a description of your commitment to an employee-centric culture with human-centric managers. - Laci Loew

7. Acknowledge Market Challenges

Job descriptions must address present and forthcoming challenges in the industrial labor market. It is critical to have an effective template, but the content should be realistic. Outlining essential skills, competencies and required qualifications is necessary. Even if the labor market is difficult to attract candidates, providing a concise but informative job description for potential job seekers is worthwhile. - Dr. Nara Ringrose , Cyclife Aquila Nuclear

8. Differentiate Necessary And Desired Skills

When writing your job description, separate absolute must-have qualifications from those that are desired but could be trainable, with a special focus on soft skills to attract folks with transferable skills. Showing your open-mindedness toward applicants of all backgrounds encourages a wider range of candidates to apply. - Ursula Mead , InHerSight

9. Talk About Your ‘Why’

Job descriptions are often the first touch point a candidate has with your brand. Instead of talking about who your company is or the technical aspects of a role, explain your mission, values and why and how the people in your business make it great. - Casey Huebsch , South End Partners

10. Create A Job Description Template

We recently reviewed and updated our job description template to clearly show the SKE (skill, knowledge and experience) required for the job. We have also updated our job description’s qualifications. For example, a PhD is a must for an R&D candidate, so we updated it to a master's in science with more scientific experience. Also, we use employer branding, EVP and testimonials on the landing page and our websites. - Kannan Raghavan , Kemin Industries

11. Make The Application Process Quick And Interesting

Job postings are basically job "ads,” so the first few sentences should give them a picture of what their day would be like in the organization. It could be tied to culture and should be intriguing. Speak to the target audience—is it Gen Zs, Millennials or Boomers applying? Then, think of it like an elevator pitch. If it’s interesting, they will continue to read through it. - Divya Divakaran , EVS, Inc.

12. Prioritize Inclusivity

According to research, companies that embrace diversity and inclusion in their workplace see a 19% increase in revenue. HR recruiters should use inclusive language in job descriptions. Avoid jargon and gender-biased terms. Highlight company values related to diversity and inclusion, which fosters a sense of belonging and attracts diverse candidates. - CJ Eason , JobFairGiant.com

13. Talk About Your Company Culture

Beyond including the standard information relating to skills, experiences and education, don't forget to take this opportunity within the posting to highlight information about your culture, diversity efforts, benefits, accolades, testimonials, unique perks and relevant articles or blogs. This is a great opportunity to draw them in and show them why they would want to work for your company! - Janet Vardeman , Avanade

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Part - Time CPE Creative Writing Instructor - FY 2024

Job details.

• Bachelors in related Field- 3 years of related experience and or a combination of education and experience.
• Resume - List a detailed description of the major duties that you performed as part of each job. You must demonstrate that you qualify for the position and your education and experience must be clearly documented.
• Cover letter
• Unofficial College Transcripts (optional) - If you have not graduated, please attach your transcripts to receive education credit for classes you have taken. Credit is given for classes relevant to the job posting.

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