green toys case study answers

Academia.edu no longer supports Internet Explorer.

To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to  upgrade your browser .

Enter the email address you signed up with and we'll email you a reset link.

• We're Hiring!
• Help Center

Green Toys Case Study Review

Related Papers

Mary Barreto , Michelle Scott

Linden Cheek

As human driven climate change continues to alter our planet, persuading the general public to adopt sustainable living practices has become increasingly important. Storytelling has long been a part of human culture, and recent studies have emphasized the power of storytelling to influence the audience as a means of changing behavior. This project attempted to teach sustainable principles to primary school children through the creation of a scientific children’s book. The book communicated the maxim of “reduce, reuse, recycle” by tracing a fictitious story of a town where children frequently buy new toys and throw the old toys away. The book explores the supply chain of toys and the market forces of supply and demand, focusing on the consumer’s responsibility to not over-consume, i.e “reduce”. It also presents the concept of “reusing” and “recycling” as alternatives to disposal of old toys. The book was evaluated for age appropriate language and concepts for K-5 students and adjuste...

FOROALFA / ISSN 1851-5606 / Argentina

Camilo A Angulo

Design teachers must spread pedagogical processes for a green world to reduce the impact of our academic exercises on the local environment.

Communications of the ACM

Fred Martin

It is valuable to improve upon the sample code we provide to students. But the deeper challenge is to create a context in which student programming matters.

Renata Januszewska

The Green Key is an international inspecting mark for environmentally friendly tourist companies. Campsites, hotels, youth hostels, attractions, and guest chambers can apply for a Green Key label. In order to receive the label they must pursue an ambitious environmental policy and establish a clear action plan. The criteria which the establishments have to satisfy are well documented. With the Green Key label the managers of accommodation tourist are rewarded for the efforts which they provide for improvement of environment. Holiday makers have the advantage that they can choose for a holiday accommodation that cares about the environment. Such places are ensured of high quality, beautiful and green space.

8th. International Conference of the European Academy of Design Proceeding Book

Mine Ovacık

Imported toys in Turkey have alienated the local toy culture. This alienation has been based on socio-economic and socio-cultural issues in the Turkish toy sector. This assumption has been investigated through a remarkable example; the Eyup toys and toy-making tradition ... 8th. International Conference of the European Academy of Design Proceeding Book, p:335-341

Indian Journal of Forensic Medicine & Toxicology

Vatchala Devi

Senses & Sensibility’15: Design as a Trade Proceedings of the UNIDCOM/IADE 8th International Conference

Ana Margarida Ferreira

The present research focuses on the field of innovation and sustainability recurring to an emotional methodology and to an user-centered design as main approach to the creation of toys. The emotional design methodology user-centered design will promote an affective and effective relationship between the toy and the child which will encourage the development of fundamental elements to the child's formation. This research focuses on the use-experience displayed by children toward toys (children's age group: three to six years of age).The main objective is to generate scientific knowledge in order to create project methodologies which will include innovation, sustainability and the thorough development of emotional abilities in the toy as a resource. As a main objective it provides the designer with a greater command over the variables such as at a creative level as well as at the level of using the toy, boosting the creation of effective and affective user experience. A mixed methodology will be adopted, generating a diversity of techniques: at a first stage, research, literary critics and case studies; at a second stage, direct observation, interviews and surveys, and at a third stage, prototype test and focus groups, to experts and users, will be used. This is an ongoing research in a state of the art phase and the respective hypothesis formulation.

Production & Manufacturing Research

James Colwill

Loading Preview

Sorry, preview is currently unavailable. You can download the paper by clicking the button above.

RELATED PAPERS

Applied Environmental Education & Communication

H. Scott Matthews

2000 Annual Conference Proceedings

FRANCIS MCMICHAEL

Amiya Dixit

Bijan Kimiagar

Landscape Research

Märit Jansson

Yoon Jung Choi

Asbjørn Aaheim

KnE Social Sciences

Dwi Hayu Agustini

Universiti Teknologi MARA, Perak

SITI NORASHIKIN BASHIRUN

Science Park Research Organization & Counselling

European journal of literature, culture and the environment

Alenda Chang

Journal of King Saud University - Computer and Information Sciences

Ramanuj Sharma

SUSTAINABLE COMPETITIVE ADVANTAGE: A ROAD TO SUCCESS

vishal gupta

Industrial Marketing Management

Peattie, Ken

Amanda Santoro

Robert Crocker

Environmental Essay

Sean Konopka , Symon Stroia

Aisling Tierney

Journal of Computing and Information Science in Engineering

Loukia Panagiotopoulou

Khosro S. Jahdi

Muneera Hussain

Caroline Boivin

•   We're Hiring!
•   Help Center
• Find new research papers in:
• Health Sciences
• Earth Sciences
• Cognitive Science
• Mathematics
• Computer Science
• Academia ©2024

A Business Built on Sustainable Practices

Braden Storer

Case Western Reserve University - Weatherhead School of Management

Chris Laszlo

Global Goals

Keep this story going! Share below!

Green Toys Inc. is an Eco-friendly, U.S. based, toy manufacturing company. Their use of recycled materials, strict quality standards, and holistic view on their supply chain make it the world's leading manufacturer of safe, environmental, US-made products for children. Today, they are sold in over 3,000 retail locations in the US, and are distributed globally in over 90 countries.

Green Toys Inc. has been built around sustainability, typically an afterthought of most businesses. Their business model of using green practices to create an industry of their own has only laid a path for others to implement themselves. The innovation emerged from a conversation between the co-founder, Robert von Goeben, and his wife. She mentioned the lack of eco-friendly options for children’s toys. That spark mixed with Robert’s experience as a toy designer was the start of Green Toys.

The process starts with high-density polyurethane, a type of plastic, that was previously recycled as milk jugs at local waste management locations throughout California. Next, soy ink, derived from the renewable source of soybeans, is used to color the resins. Each and every lot of resin is tested before entering the manufacturing facility to ensure a high level of quality. From there, local partners make and assemble the toys, then package them into 100% recyclable packaging.

Inspiration

Robert, along with Laurie Hyman, a classmate he met while studying business at the University of Southern California, set out to develop Green Toys. Initially, Robert had to remortgage his home to acquire capital to fund the budding company. Like many other California startups, Green Toys too was ran out of Robert's garage. They started with basic children’s toys based on timeless designs, but have now moved into other markets including a kitchen play line that is food and dishwasher safe.

According to my interviewee, Shahram Baradan, who serves as the quality and compliance project manager, one of the major motivations to start Green Toys was the continuous string of recalls and lingering concerns regarding toys being made overseas. These unfortunate events opened a window of opportunity that Robert and Laurie quickly took advantage of. Today, consumers want to know where products come from, what they’re made of, and even where the materials are sourced. This commitment to transparency has moved far past it's early stages into a global brand.

One of the major insights that I gained from the project was Shahram's commitment in the company's mission and purpose. Being a student, I find myself relentlessly playing the student card, trying to obtain insight, advice, and perspective from people already in that next step of their lives. After speaking to Shahram, I gained a perspective that I hadn't previously allocated much weight to. Being a part of a company that you truly believe serves a bigger purpose. In my future job search, I plan to integrate this into my decision process.

Overall impact

Green Toys has been profitable from the start and continues to drive the space as the world's leading manufacturer of safe, environmental, US-made products for children. Society benefits from this innovation in two major ways. The business world now has a real-world case study to learn from and adopt to create change in their own industries. Second, is that parents now have a safe, domestic alternative they can provide to their children.

The benefit to the environment is the use of recycled materials to produce products that would otherwise end up in landfills. Additionally, a holistic view of their supply chain has reduced waste throughout the entire process. Short–term effects are quantified by a ticker on the website, representing the current 51 million milk jugs that have been repurposed. Long-term effects will be in the years to come as other companies recognize the potential of Green Toys business model and use this groundwork to fuel other startups.

Business benefit

The case study that Green Toys sets for society, whose business model is to recycle materials, add other renewable materials, and ensure high levels of quality and safety, is the benefit of the innovation. Customers of Green Toys know that there will always be cheaper alternatives, but continue to buy these higher priced products. Why? Because they believe in the movement that Green Toys has set in motion. A movement where sustainability isn't something that you just bolt onto an existing business for public relations or marketing campaigns, but at the base of the business model. At the core where it serves as one of, if not the reason that idea will commercialize. Green Toys has been profitable from the start, attracted an outside investor, and continues to drive the space as the world's leading manufacturer of safe, environmental, US-made products for children.

Social and environmental benefit

Society benefits from this innovation in a handful of ways. First, lets talk about the jobs created by using local manufacturing facilities in the greater San Francisco area. These plants are so close in fact, that employees like Shahram drive by them on their daily commute. Next, we can discuss the new option parents have when trying to supply their children with toys that ease their concerns. The last major benefit I would like to point out is the real-world case study Green Toys is, showing that this type of business model is viable.

The environment benefits every time a Green Toy is taken up to the register, two fold. One being that garbage is constantly diverted from landfills to instead, create these classic toys. The second being that less environment conscious competitors toys are in return, not being purchased. This results in virgin materials being used more conscientiously, for things recyclables just cannot support. This double impact may not seem like a big deal, but the current count is 52 million milk jugs and counting, all while supporting the US economy throughout the entire process.

Get stories of positive business innovations from around the world delivered right to your inbox.

By clicking 'Sign Up', you agree to receive emails from AIM2Flourish & agree to our Terms of Service & Privacy Policy .

Shahram Baradaran, Quality and Compliance Project Manager

Business information

Green Toys, Inc.

• Free Case Studies
• Business Essays

Write My Case Study

Buy Case Study

Case Study Help

• Case Study For Sale
• Case Study Services
• Hire Writer

Final green toy case study

A firm favorite among parents, their range covers everything from cars and trucks, imaginative play toys, including games of food, building blocks, baby toys and building kits, as well as some of the various age roofs of boys and girls and different designs for each group. All products in the Green Toys”” range have been designed from the ground up to be as environmentally friendly as possible. To date the company has turned almost 22 million milk Jugs into toys, which contain no harmful chemicals, and are shipped in CEO-friendly packaging.

Green Toys”* are a great way to Introduce the concept of recycling to your kids children as a result! 1/13 2.

We Will Write a Custom Case Study Specifically For You For Only $13.90/page!

0 What are the key success factors in the world toy industry? Toys are significant part to accompany each child grow up. Each child has a favorite ay fondle admiringly. It is precisely because toys are closely linked with each child to grow, so the toy industry has a considerable market size and growth potential. In the past few years, all the rage, the classic toy has three characteristics: compliance with safety standards, have good appearance and quality, to meet the potential demand of the child.

Emotional appeal Perception Safety 2/13 Toy safety is the cornerstone.

Children are the hope for the future, but as a long- term playmate for children, and nearest items contact with children, security will directly affect the growth of children. The second layer Is the perception and function. Perception refers to a toy have direct experience can be touched shape, material, and feel Like this feature allows children to experience more fun. Estate Ana perception Is a necessary contralto Tort ten success AT ten world toy industry. And the top layer is the emotional appeal.

If you want to succeed in the toy industry, we must fully understand the customer’s emotional appeal and its changes, and then linked the emotional appeal and toy product together. In addition to these three characteristics, there are many factors that can affect the success of the toy factory. Innovation – in a difficult period, because of all the negative forces is hard to provide innovative new products, but global toy market relatively stable, one of the large reason is the continued innovation of the toy industry, although in recent years the most serious financial situation .

A clear example of this would be the Hasher. About brands and licenses – the reality is, if not a strong independent brand of the company, a licensed investment portfolio, or both will struggle in this industry. This is an everlasting success factors, but it is in difficult times, even more importantly, as a detailer will not take any risks, more willing to trust a known quantity and brand / license and present.

In the long term, the only way to ensure long-term stability and success in this industry is to establish their own brand of powerful heroes. /13 3. 0 What are Green Toys key competitive advantages in the international toy market? In this case, on Green Toy Inc. Home page site has such a sentence” We believe the world would be a much better place if everyone said “please” and “thank you”, cell phones didn’t ring during movies, and all toys were fun, safe, and made from environmentally friendly materials. Since it’s probably no use holding our breath for those first two, we’re concentrating on the toys.

” Green Toy Inc. Makes several awesome competitive advantages in toy industry in the world. Safety of toys In august 2006, because of lead-paint hazards and tiny magnets that could be swallowed, Matter Inc. Recalled more than 10 million toy products. However Green Toy Inc.

Produces CEO toys from recycled plastic milk Jugs and friendly materials. And all of the recycled material can be tracked chemical inventories. You can completely guarantee the safety of toys. /13 0 Protection of the environment Green LOL Inc. Recycled plastic Ana environmentally Tryingly materials. It noels reduce the use of fossil fuels and greenhouse gas emissions and helps improve environmental quality.

Improve Profitability with Cost Savings Because of Green Toy Inc. Use recycled materials, thus reducing the cost of raw materials. At the same time improve profitability. 0 Attract new green consumers and open new markets Due to the continuous improvement of people’s level of education, more and more people began to pay attention to environmental protection. There is also a growing number of parents treat toy safety as important as the food. Green Toys Inc.

One of very important competitive advantage is its all products are green, this advantage will attract new green consumers and open new markets. / 13 0 Improve company reputation and brand image Holding high green flag of Green Toy Inc. Can improve the company’s reputation and brand image 4. 0 Yes, Green Toy Inc. Should consider a higher degree of international expansion of their product.

Green Toy Inc. Has distributors in 35 countries, but 90 percent of Green Toys’ sales eave come from the US market. However, their current core market is not growing due to the declining size of their customer base. In Theodore Levity’s The Globalization of Markets it says that” The globalization of markets is at hand.

With that, the multinational commercial world nears its end, and so does the multinational corporation. ” From this statement we can see that internationalization is the only way to success.

International market offers the world’s commercial opportunities for companies around the world seeking to sell or purchase products. Not only can you tap into the 6. Billion people in the world market, but according to business. Gob, companies doing international business grew rapidly and fail less often than companies that don’t. And there are plenty advantages of company go international.

For example: increased sales and profits, increased innovation, culture exchange, and economies of scale. So why not take advantage of all that international trade has to offer? 6/13 5. 0 5. 1 China If the green toy company considers a higher international expansion, my first choice country is China. China has the world’s top-ranked population; the government in order to control ten population, can Tamely can only nave one canny, wince leads to each family doting on children.

So the spending on toy for children is the highest. According to Table 2, Breakdown of average total spending on 0-3-years-olds, by product category 2009 in Green toy case study). 5. 1. 1 Marketing Segmentation Population Largest population over the world Income level Middle Education level Upper Language Mandarin, Cantonese Religion Chinese ancestral worship(56. 2%) Muslims(l .

7%), Christians(2. 4%), 7/13 China has the largest population all over the world. And the population of children geed 0-4 years are about 80 million. China’s per capita GAP rose from $ 1,135 in 2002 to 2011 of $ 5,432. Rank No. 84 all over the world.

China’s education level also need to continue to improve.

The Chinese government is accelerating the development of education, scientific and cultural qualities of the population are continuing to increase every year. In China, there are two commonly used languages, Cantonese and Mandarin. Because of China’s population is very large, so there are many religion Delete wince essence ancestral worship(5 Christians(2. 4%), non-belief (12%) and other beliefs. 5.

1. Marketing Entry Strategy Contract Manufacturing 5%), Muslims(l Contract manufacturers produce products suitable for the market to their own customers and other organizations complete product assembly.

Because China is far away from the Green Toy Company in US. So the idea of transportation of materials is unwise. And spending in China’s raw materials and labor is relatively low, so the strategy to enter the Chinese market, I would recommend a contract manufacturer.

8/13 The advantage of contract manufacturing in china 0 Cost saving The companies may gain an apparent cost advantage by using a low-cost contract manufacturer. 0 Operational advantages A company can achieve significant operational benefits through contract manufacturing.

If demand increases, for example, a company can hire more production capacity to meet short-term needs, without having to invest in their own facilities. 9/13 5. 2 Japan 5.

2. 1 Marketing Segmentation (2014) High Japanese Religion Shinto, Buddhism 10/13 According to the latest data show that in 2014 Japan’s population is 127,220,000, of which the population of children 0-5 years of age is approximately 1 according to 2010 data tables show that in Japan, the population of less than 14 years s 13%, but consumption is 320 dollars per child, ranked No. 4. Japanese income levels and education levels are relatively high case.

Related posts:

• The Green Mile by Stephen King Free Essay Example
• Case study of green New Zealand
• Green Mountain Resort Case Study
• Green Valley Megastore Case Study
• Case Study of Keurig Green Mountain
• Case Study Final
• Hudepohl Case Study Final

Quick Links

Privacy Policy

Terms and Conditions

Testimonials

Our Services

Case Study Writing Services

Case Studies For Sale

Our Company

Welcome to the world of case studies that can bring you high grades! Here, at ACaseStudy.com, we deliver professionally written papers, and the best grades for you from your professors are guaranteed!

[email protected] 804-506-0782 350 5th Ave, New York, NY 10118, USA

Acasestudy.com © 2007-2019 All rights reserved.

Hi! I'm Anna

Would you like to get a custom case study? How about receiving a customized one?

Haven't Found The Case Study You Want?

For Only $13.90/page

Fern Fort University

G.g. toys case study analysis & solution, harvard business case studies solutions - assignment help.

G.G. Toys is a Harvard Business (HBR) Case Study on Finance & Accounting , Fern Fort University provides HBR case study assignment help for just $11. Our case solution is based on Case Study Method expertise & our global insights.

Finance & Accounting Case Study | Authors :: Dennis Campbell, Susan Kulp

Case study description.

This case highlights issues of management accounting and includes a review of product costing, excess capacity, variance analysis, and scrap costs.

Costs, Economics, Financial analysis

Order a Finance & Accounting case study solution now

To Search More HBR Case Studies Solution Go to Fern Fort University Search Page

[10 Steps] Case Study Analysis & Solution

Step 1 - reading up harvard business review fundamentals on the finance & accounting.

Even before you start reading a business case study just make sure that you have brushed up the Harvard Business Review (HBR) fundamentals on the Finance & Accounting. Brushing up HBR fundamentals will provide a strong base for investigative reading. Often readers scan through the business case study without having a clear map in mind. This leads to unstructured learning process resulting in missed details and at worse wrong conclusions. Reading up the HBR fundamentals helps in sketching out business case study analysis and solution roadmap even before you start reading the case study. It also provides starting ideas as fundamentals often provide insight into some of the aspects that may not be covered in the business case study itself.

Step 2 - Reading the G.G. Toys HBR Case Study

To write an emphatic case study analysis and provide pragmatic and actionable solutions, you must have a strong grasps of the facts and the central problem of the HBR case study. Begin slowly - underline the details and sketch out the business case study description map. In some cases you will able to find the central problem in the beginning itself while in others it may be in the end in form of questions. Business case study paragraph by paragraph mapping will help you in organizing the information correctly and provide a clear guide to go back to the case study if you need further information. My case study strategy involves -

• Marking out the protagonist and key players in the case study from the very start.
• Drawing a motivation chart of the key players and their priorities from the case study description.
• Refine the central problem the protagonist is facing in the case and how it relates to the HBR fundamentals on the topic.
• Evaluate each detail in the case study in light of the HBR case study analysis core ideas.

Step 3 - G.G. Toys Case Study Analysis

Once you are comfortable with the details and objective of the business case study proceed forward to put some details into the analysis template. You can do business case study analysis by following Fern Fort University step by step instructions -

• Company history is provided in the first half of the case. You can use this history to draw a growth path and illustrate vision, mission and strategic objectives of the organization. Often history is provided in the case not only to provide a background to the problem but also provide the scope of the solution that you can write for the case study.
• HBR case studies provide anecdotal instances from managers and employees in the organization to give a feel of real situation on the ground. Use these instances and opinions to mark out the organization's culture, its people priorities & inhibitions.
• Make a time line of the events and issues in the case study. Time line can provide the clue for the next step in organization's journey. Time line also provides an insight into the progressive challenges the company is facing in the case study.

Step 4 - SWOT Analysis of G.G. Toys

Once you finished the case analysis, time line of the events and other critical details. Focus on the following -

• Zero down on the central problem and two to five related problems in the case study.
• Do the SWOT analysis of the G.G. Toys . SWOT analysis is a strategic tool to map out the strengths, weakness, opportunities and threats that a firm is facing.
• SWOT analysis and SWOT Matrix will help you to clearly mark out - Strengths Weakness Opportunities & Threats that the organization or manager is facing in the G.G. Toys
• SWOT analysis will also provide a priority list of problem to be solved.
• You can also do a weighted SWOT analysis of G.G. Toys HBR case study.

Step 5 - Porter 5 Forces / Strategic Analysis of Industry Analysis G.G. Toys

In our live classes we often come across business managers who pinpoint one problem in the case and build a case study analysis and solution around that singular point. Business environments are often complex and require holistic solutions. You should try to understand not only the organization but also the industry which the business operates in. Porter Five Forces is a strategic analysis tool that will help you in understanding the relative powers of the key players in the business case study and what sort of pragmatic and actionable case study solution is viable in the light of given facts.

Step 6 - PESTEL, PEST / STEP Analysis of G.G. Toys

Another way of understanding the external environment of the firm in G.G. Toys is to do a PESTEL - Political, Economic, Social, Technological, Environmental & Legal analysis of the environment the firm operates in. You should make a list of factors that have significant impact on the organization and factors that drive growth in the industry. You can even identify the source of firm's competitive advantage based on PESTEL analysis and Organization's Core Competencies.

Step 7 - Organizing & Prioritizing the Analysis into G.G. Toys Case Study Solution

Once you have developed multipronged approach and work out various suggestions based on the strategic tools. The next step is organizing the solution based on the requirement of the case. You can use the following strategy to organize the findings and suggestions.

• Build a corporate level strategy - organizing your findings and recommendations in a way to answer the larger strategic objective of the firm. It include using the analysis to answer the company's vision, mission and key objectives , and how your suggestions will take the company to next level in achieving those goals.
• Business Unit Level Solution - The case study may put you in a position of a marketing manager of a small brand. So instead of providing recommendations for overall company you need to specify the marketing objectives of that particular brand. You have to recommend business unit level recommendations. The scope of the recommendations will be limited to the particular unit but you have to take care of the fact that your recommendations are don't directly contradict the company's overall strategy. For example you can recommend a low cost strategy but the company core competency is design differentiation.
• Case study solutions can also provide recommendation for the business manager or leader described in the business case study.

Step 8 -Implementation Framework

The goal of the business case study is not only to identify problems and recommend solutions but also to provide a framework to implement those case study solutions. Implementation framework differentiates good case study solutions from great case study solutions. If you able to provide a detailed implementation framework then you have successfully achieved the following objectives -

• Detailed understanding of the case,
• Clarity of HBR case study fundamentals,
• Analyzed case details based on those fundamentals and
• Developed an ability to prioritize recommendations based on probability of their successful implementation.

Implementation framework helps in weeding out non actionable recommendations, resulting in awesome G.G. Toys case study solution.

Step 9 - Take a Break

Once you finished the case study implementation framework. Take a small break, grab a cup of coffee or whatever you like, go for a walk or just shoot some hoops.

Step 10 - Critically Examine G.G. Toys case study solution

After refreshing your mind, read your case study solution critically. When we are writing case study solution we often have details on our screen as well as in our head. This leads to either missing details or poor sentence structures. Once refreshed go through the case solution again - improve sentence structures and grammar, double check the numbers provided in your analysis and question your recommendations. Be very slow with this process as rushing through it leads to missing key details. Once done it is time to hit the attach button.

Previous 5 HBR Case Study Solution

• Knight Importers Case Study Solution
• Circuit City Stores, Inc. (A) Case Study Solution
• Oriflame S.A. (C) Case Study Solution
• Lisa's Waterbed Emporium Inc. Case Study Solution
• Mary Kay Cosmetics, Inc.: Sales Force Incentives (A) Case Study Solution

Next 5 HBR Case Study Solution

• Motor City: A Disruptive Business Model (A) Case Study Solution
• Growing Up in China: The Financing of BabyCare Ltd., Chinese Version Case Study Solution
• Hanson Industries (A) Case Study Solution
• Gucci Group: Freedom within the Framework Case Study Solution
• Store24, Portuguese Version Case Study Solution

Special Offers

Order custom Harvard Business Case Study Analysis & Solution. Starting just $19

Amazing Business Data Maps. Send your data or let us do the research. We make the greatest data maps.

We make beautiful, dynamic charts, heatmaps, co-relation plots, 3D plots & more.

Buy Professional PPT templates to impress your boss

Nobody get fired for buying our Business Reports Templates. They are just awesome.

• More Services

Feel free to drop us an email

• fernfortuniversity[@]gmail.com
• (000) 000-0000